Digital Marketer

2 days ago

New Delhi GPO Delhi Delhi, India Rosetta Digital Full time ₹ 2,40,000 - ₹ 3,00,000 per year

Atlas Rosetta (https://rosetta.digital) is an international technology venture builder and branding consultancy. Headquartered in Singapore, the technology arm provides product management, marketing, design and engineering services. Our branding arm of our business deals with website and web application design, crafting and designing the brand look and feel, and creating all manner of advertising material companies may need. Our team is based across North America, the UK, Europe and Asia. We help clients tackle problems head-on, creating intelligent, innovative, and beautiful solutions and strategies to push growth.

If you are an energetic and technology-savvy individual driven by the success of digital marketing campaigns and enjoy working with clients, Atlas Rosetta wants YOU. The Atlas Rosetta digital marketing team is crucial to the success of our business. Apply today

Responsibilities:

  • Assist and help execute SEO tasks to fulfil ongoing SEO processes
  • Perform intent-based keyword research analysis to develop a quality keywords portfolio utilising SEO tools and resources
  • Prepare and develop internal and external link-building strategies, reporting, and other SEM assistance
  • Adept with link profile tools and analysing backlink profiles
  • Use Google Search Console and other webmaster tool features and functionalities
  • Should know Advanced SEO Techniques.
  • Track, report, and analyse website analytics and PPC initiatives and campaigns.
  • Manage campaign expenses, stay on budget, estimate monthly costs
  • Develop and implement social media marketing strategies to drive engagement and increase brand awareness
  • Conduct A/B testing and analyse results to optimise digital marketing campaigns
  • Ability to work effectively with cross-functional teams and manage digital marketing projects

Requirements

  • 3-5 years of experience in digital marketing
  • Experience with SEO, e.g. keyword search, on-page/off-page optimisation and SEO analysis
  • Experience with SEM, e.g. Display, Search and Shopping on Google Ads, is a bonus.
  • Social media advertising (LinkedIn, Facebook, Twitter, Instagram)
  • Experience with email marketing, such as creating email campaigns, managing email lists, and using email marketing automation tools
  • Working knowledge of Google Analytics
  • Good understanding of backlink analysis
  • Hands-on experience with website analytics and tools like aHrefs, Ubersuggest, Similarweb, SEMRush, MajesticSEO, and ScreamingFrogSpider
  • Experience in custom event tracking using Google Tag Manager and other tag management tools

Good to Have:

  • Familiarity with customer relationship management (CRM) software like Hubspot
  • Understanding how to create and target remarketing campaigns to reach potential customers who have previously interacted with the brand
  • Thorough understanding of website builders and site structures
  • Experience with Shopify, Woocommerce and other e-commerce platforms
  • Knowledge of HTML, CSS, and JavaScript

Job Types: Full-time, Permanent

Pay: ₹240, ₹300,000.00 per year

Benefits:

  • Flexible schedule
  • Paid sick time
  • Paid time off
  • Work from home

Expected Start Date: 03/11/2025

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