Digital Marketing Team Lead

2 weeks ago

Hyderabad, Telangana, India HI-Techsters IT Services Private Limited Full time ₹ 5,40,000 - ₹ 7,20,000 per year

Job Title: Digital Marketing Team Lead

Location: Jublie Hills

Experience: 4–7 Years

Job Type: Full-Time

Job Overview:

We are looking for an experienced Digital Marketing Team Lead to oversee SEO campaigns, manage social media marketing, and lead a team of digital marketers to deliver measurable results. The ideal candidate will have a strong background in SEO strategies, paid campaigns, social media management, and overall digital marketing execution.

Key Responsibilities:

  • SEO & Campaign Management
  • Plan, execute, and monitor SEO strategies to improve organic search rankings.
  • Manage paid advertising campaigns (Google Ads, Meta Ads, etc.) ensuring ROI and KPI targets are met.
  • Perform keyword research, site audits, backlink strategy, and technical SEO improvements.
  • Analyze campaign performance and optimize strategies for better results.
  • Social Media Marketing (SMM)
  • Develop and execute social media strategies to enhance brand presence and engagement.
  • Manage content calendars, oversee creative development, and track performance metrics.
  • Utilize analytics tools to measure performance and suggest improvements.
  • Team Management
  • Lead, guide, and mentor a team of digital marketers (SEO executives, SMM specialists, content creators).
  • Allocate tasks, set deadlines, and ensure timely delivery of campaigns.
  • Conduct performance reviews and provide training for skill development.
  • Analytics & Reporting
  • Track, measure, and report campaign performance using tools like Google Analytics, SEMrush, Ahrefs, or similar.
  • Prepare weekly and monthly performance reports for management.

Requirements:

  • Proven experience (4–7 years) in SEO, SMM, and Digital Campaign Management.
  • Hands-on expertise with tools like Google Analytics, Search Console, SEMrush, Ahrefs, Meta Business Suite, etc.
  • Strong understanding of digital marketing channels, strategies, and KPIs.
  • Team leadership skills with experience in managing and motivating a team.
  • Excellent communication, analytical, and project management skills.

Preferred Qualifications:

  • Certification in Google Ads, Analytics, or Meta Ads.
  • Experience in agency environment is a plus.
  • Knowledge of latest digital trends and algorithm updates.

Job Type: Full-time

Pay: ₹45, ₹60,000.00 per month

Education:

  • Bachelor's (Preferred)

Experience:

  • total work: 3 years (Preferred)
  • Digital marketing: 4 years (Preferred)

Work Location: In person

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