SEO Specialist

2 days ago

Saravanampatti Coimbatore Tamil Nadu, India KGISL Educational Institutions Full time ₹ 70,000 - ₹ 12,00,000 per year

Company Description: KGiSL Institute of Technology is a higher education institution located in Coimbatore, Tamil Nadu, India. As part of the KGISL Campus, the institute is committed to delivering quality education in the field of technology. With a focus on both theoretical and practical learning, KGiSL Institute of Technology aims to produce skilled professionals who can meet the demands of the industry.

Job Title: Head – Lead Generation & SEO

Location: Coimbatore

Department: Digital Marketing

Job Summary:

We are looking for a highly experienced Head of Lead Generation & SEO to drive our digital growth strategy. The ideal candidate will be a data-driven leader with expertise in SEO, SEM, PPC, Paid Campaigns, and Social Media Marketing, with a proven record of generating high-quality leads that convert into business revenue. This role requires strategic vision, team leadership, and hands-on execution to maximize ROI across organic and paid channels.

Key Responsibilities

Strategy & Leadership:

Develop and lead the overall digital marketing strategy with a strong focus on lead generation.

Manage and mentor a team of SEO, PPC, SEM, and SMM specialists.

Align SEO, SEM, and paid campaigns with overall business goals and sales targets.

SEO & SEM:

Oversee on-page, off-page, and technical SEO to boost organic visibility and lead conversions.

Drive SEM initiatives (Google Ads, Bing Ads, etc.) to generate qualified leads.

Conduct competitor and keyword analysis to capture high-intent traffic.

PPC & Paid Campaigns

Plan, execute, and optimize PPC campaigns across Google Ads, LinkedIn, Meta, and other ad platforms.

Manage budgets efficiently to maximize ROI and minimize CPL (Cost per Lead).

Implement A/B testing for ad creatives, landing pages, and CTAs.

Social Media Marketing (SMM);

Oversee paid and organic social campaigns across platforms (LinkedIn, Instagram, Facebook, Twitter, YouTube).

Use social media ads strategically for B2B/B2C lead generation.

Monitor engagement, conversion, and ROI from social campaigns.

Analytics & Reporting:

Leverage tools like Google Analytics, Search Console, Ahrefs, SEMrush, HubSpot, Salesforce, etc.

Track KPIs: organic traffic, CTR, CPC, CPL, CAC, ROI, and overall funnel performance.

Present monthly performance dashboards with actionable insights.

Key Skills & Competencies:

7–12 years of experience in SEO, SEM, PPC, Paid Campaigns, and SMM with proven lead generation expertise.

Deep knowledge of search engine algorithms, paid media platforms, and lead funnels.

Strong understanding of CRO (Conversion Rate Optimization), retargeting, and remarketing strategies.

Hands-on expertise with ad platforms (Google Ads, Meta Ads, LinkedIn Ads, Display, YouTube).

Proficiency in SEO/SEM tools (Ahrefs, SEMrush, Moz, Screaming Frog).

Excellent leadership, analytical, and communication skills.

Qualifications:

Bachelor's/Master's degree in Marketing, Business, IT, or related field.

Certifications in Google Ads, HubSpot, Meta Blueprint, SEO/SEM (preferred).

Job Type: Full-time

Pay: ₹700, ₹1,200,000.00 per year

Benefits:

  • Health insurance
  • Life insurance
  • Provident Fund

Work Location: In person

  • SEO Specialist

    21 hours ago

    Coimbatore Central, Coimbatore, Tamil Nadu, India JACHOOS TECHNOLOGIES PRIVATE LIMITED Full time ₹ 4,80,000 - ₹ 6,60,000 per year

    SEO Specialist – Coimbatore (Hybrid)Company Overview:Join a leading digital marketing agency with clients across the UAE, UK, USA, and India. We specialize in web design, branding, app development, SEO, and lead generation.Position Overview:We are looking for an experienced SEO Specialist to join our Digital Marketing team in Coimbatore (Hybrid). The ideal...

  • SEO Team Leader

    18 hours ago

    Saravanampatti, Coimbatore, Tamil Nadu, India KGISL Educational Institutions Full time ₹ 7,00,000 - ₹ 12,00,000 per year

    Job description:Company Description: KGiSL Institute of Technology is a higher education institution located in Coimbatore, Tamil Nadu, India. As part of the KGISL Campus, the institute is committed to delivering quality education in the field of technology. With a focus on both theoretical and practical learning, KGiSL Institute of Technology aims to...

  • SEO Specialist

    2 weeks ago

    Rs Puram, Coimbatore, Tamil Nadu, India BRICK TREE INTERIORS (INTERIOR FIT OUT PROJECTS) Full time ₹ 1,80,000 - ₹ 2,40,000 per year

    Job Summary:We're seeking an experienced SEO Specialist to develop and implement effective search engine optimization strategies, driving organic traffic and improving website visibility. This role requires strong analytical skills, keyword research expertise, and a deep understanding of search engine algorithms.Key Responsibilities:Keyword Research: Conduct...

  • SEO Specialist-Freelancer

    6 days ago

    Coimbatore, Tamil Nadu, India Kriva Associates Full time ₹ 40,000 - ₹ 28,00,000 per year

    We are looking for a detail-oriented and results-driven Freelance SEO Specialist to support our digital presence. You will work on a project/task basis, helping to improve our organic search rankings, drive traffic, and optimize on-page and off-page SEO efforts. This role is perfect for a freelancer looking for consistent, ongoing work with clear...

  • SR SEO Specialist

    2 weeks ago

    tamil nadu, India Different Hair Pvt. Ltd Full time

    JOB DESCRIPTION Job Title Sr. SEO Specialist Location Chennai, TN Salary Range 4-6 LPAExperience 3-5 yearsJob Type Full Time No of Position 1ABOUT USDHPL: Global leader in manufacturing human hair extensions and award-winning exporter to USA and UK; DHPL leads the hair industry market in quality goods that are celebrated in hair salons, Hollywood studios,...

  • SEO

    1 week ago

    Chennai, Tamil Nadu, India Virtusa Full time

    Objectives of this role Gain a comprehensive understanding of the strengths and weaknesses of the website, and flesh out SEO strategies to improve the same Report to a senior SEO specialist, also known as an SEO manager regarding current processes and scope for improvement based on diligent analysis Leverage SEO tools, including Google Analytics to increase...

  • SEO Specialist

    2 weeks ago

    Mogappair West, Chennai, Tamil Nadu, India Zalya's closet Full time ₹ 2,00,000 - ₹ 3,00,000 per year

    We are looking for a results-driven SEO Specialist to optimize our website content, manage our search engine strategy, and help grow our organic search presence. The ideal candidate will have a strong understanding of SEO best practices, tools, and strategies to improve rankings, drive traffic, and increase conversions.Key Responsibilities:Develop and...

  • SEO Specialist

    6 days ago

    Poonamallee, Chennai, Tamil Nadu, India Mastermind Healthcare RCM Tactics Full time ₹ 1,30,000 - ₹ 1,56,000 per year

    Job Description:At Mastermind Healthcare, we are seeking an SEO Specialist with expertise in Google SEO to boost our website's visibility and organic traffic. As part of My Company, you will manage on-page and off-page SEO, using Google tools to optimize and monitor performance effectively.Key Responsibilities:Conduct keyword research using Google Keyword...

  • SEO Specialist

    7 days ago

    Velachery, Chennai, Tamil Nadu, India Cavintek Software Private Limited Full time ₹ 2,50,000 - ₹ 4,00,000 per year

    We are looking for a passionate and detail-oriented SEO Specialist to join our growing team. The ideal candidate will have 1–2 years of hands-on experience in SEO, preferably in the B2B space. However, if you are a fresher with a strong interest in SEO and digital marketing, we encourage you to apply.Key Responsibilities:Conduct keyword research and...

  • SEO/GEO Specialist

    2 days ago

    Coimbatore, Tamil Nadu, India Nano Nino Full time ₹ 2,40,000 - ₹ 7,20,000 per year

    About Nano NinoAt Nano Nino, we build innovative digital products that connect people, simplify processes, and scale impact across industries. From app development to intelligent platforms, we bring creative ideas to life through technology.We're looking for a SEO/GEO Specialist who can drive our online visibility and help our products reach the right...