Martech Technical Architect

Summary
The Marketing Technology (Martech) Technical Architect is responsible for providing technical

leadership during HCL Unica software implementations, upgrades and workshops. The Architect will

facilitate solution definition, design and implementation.

The Architect will technically supervise the installation, upgrade, configuration, integration and

performance tuning across the HCL Unica Suite: Campaign, Interact, Contact Optimization, Plan,

Journey, Deliver & Link.

Knowledge and experience with the supporting third-party components including web application

layer, database and operating systems is required. Cloud Native experience across Helm Charts,

Docker Containers and Kubernetes Clusters, as well as Cloud Hosted databases and knowledge of

OpenShift is a plus.

This position requires the ability to work independently, take accountability for solution services and

delivery, and function as a team member with both colleagues and clients.

Experience
Qualified candidates should have 15+ years of experience and a demonstrated track record in

solution design, integration, technical configuration, installation and trouble-shooting of Marketing

Automation Frameworks like Unica, Adobe, Braze, Salesforce, etc.. The role requires a 4-year

university degree.

Responsibilities
Qualified candidates are responsible for implementation of the HCL Unica Suite, including:

Campaign, Interact, Contact Optimization, Plan, Journey, Deliver & Link

• Lead Unica services customer engagements providing solutions, specifically facilitating client-

facing activities related to requirements and design for solution definition, proposal and client

acceptance.

• Document, present and gain client acceptance of proposed Unica marketing solutions (e.g.,

requirements documentation, design/architecture documents and associated diagrams).

• Perform and/or support product configuration, unit, system, acceptance and performance

testing.

• Perform and/or support product configuration asset migration across installations, including

production deployment and go-live.

• Provide guidance and enablement to client technical staff in the maintenance and configuration

of the Unica products, as well as supporting architecture components (e.g., WebSphere/Web

Logic/Tomcat, JBoss, databases and file systems,) and associated environmental maintenance

activities (e.g., backup and recovery).

• Design integrations between Unica products and third-party applications.
• Installation, architectural design, performance/scalability, and hardware sizing for Unica product

installations and upgrades to address requirements relative 3-tier architectures, network,

security, high availability, web/application server clustering, virtualized environments, database

connectivity.

• Perform product installations and upgrades, including self-sufficiency in installation and

configuration of WebLogic, WebSphere, Tomcat and/or JBoss

• Lead and/or direct client staff in relational database creation, table, view and index creation, SQL

script development, execution and query performance tuning for DB2, Oracle, MS SQL Server,

MariaDB, PostgreSQL and/or HCL OneDB. Qualified candidates can configure SQL clients for

access to all of the above primary relational databases. Preferred candidates also must be

experienced in the above in Big Data platforms, including Hadoop, Teradata and Netezza and/or

Cloud Hosted databases like Snowflake, Google BigQuery, Redshift and/or Actian Avalanche

• Perform initial system administration activities in Microsoft Windows, RedHat Linux, AIX

operating systems, including system monitoring and configuration utilities, as well as associated

batch or shell scripting and execution techniques.

• Apply common data modeling, design, and documentation techniques (e.g., Entity Relationship

Diagrams (ERDs), data dictionaries, Visio diagram views).

• Perform Java API program design, development, unit test and execution.
• Candidates with Interact experience (real-time inbound) also implement integrations utilizing

SOAP, Java, REST-like APIs, including design of message sequence diagrams between calling

systems and Interact.

• Cloud Native experience – Helm Charts, Docker Containers and Kubernetes Clusters as well as

Cloud Platform: GCP, AWS, Azure and OpenShift is a plus

• Experience installing Kafka and Kafka integrations is a plus
• OpenShift experience
• Build intellectual capital to be used as accelerators for solution delivery, and enablement.
• Assist with product and services sales opportunities.

Products
Preferred: experience with HCL Unica Suite, including Campaign, Interact, Contact Optimization,

Plan, Collaborate Journey, Deliver & Link. All were formally branded Affinium or IBM

OR

Experience with other Marketing Automation Platforms like Salesforce or Adobe.

Travel: 30 to 50% +/- travel required

Location: Pune/Mumbai. Work from office model

Skills: installation,cloud,martech,marketing automation