Performance Marketing Expert

2 days ago

Jaipur, Rajasthan, India Digital Jaipur Full time ₹ 9,00,000 - ₹ 12,00,000 per year

Performance Marketing ExpertLocation: DCM, Ajmer road, Jaipur (On-site)Company: Digital JaipurExperience: 1-3 YearsEmployment Type: Full-timeAbout Digital JaipurDigital Jaipur is a results-focused digital marketing agency dedicated to helping businesses grow through data-driven performance strategies. As part of our pilot batch, we're looking to hire a skilled Performance Marketing Expert who can plan, execute, and optimize paid advertising campaigns across Google and Meta platforms. Key ResponsibilitiesPlan, launch, manage, and optimize paid ad campaigns on Google Ads (Search, Display, YouTube) and Meta Ads (Facebook & Instagram).

Conduct keyword research, audience targeting, and A/B testing to improve campaign performance. Create and manage ad copies, creatives (in coordination with the design team), and landing page strategies. Monitor ad performance using Google Analytics, Google Ads dashboard, and Meta Ads Manager.

Optimize campaigns for ROAS, conversions, CTR, and CPL across multiple client accounts. Generate weekly/monthly performance reports and suggest strategic improvements. Stay updated on industry trends, algorithm changes, and platform policies.

Collaborate with SEO, content, and design teams to align messaging and funnel strategies. Required Skills & Qualifications2 years of experience managing Google and Meta ad campaigns (agency experience preferred). Strong understanding of PPC concepts, targeting strategies, bidding models, and attribution.

Hands-on experience with tools like Google Ads, Meta Ads Manager, Google Tag Manager, Google Analytics, and Google Data Studio. Ability to manage ad budgets, KPIs, and performance reporting across platforms. Knowledge of remarketing, lookalike audiences, custom conversions, and pixel tracking.

Excellent analytical and communication skills. Desirable Additional Skills (Bonus)Experience with LinkedIn Ads, YouTube Ads, or Pinterest Ads. Basic knowledge of landing page design (Unbounce, Elementor, Webflow, etc.).

Familiarity with CRM tools (e.g., HubSpot, Zoho) and lead funnel optimization. Google Ads Certification or Meta Blueprint Certification is a plus. What

We OfferCompetitive salary with performance-based bonuses. Opportunity to be part of the pilot batch building the agency's core team. Direct involvement in strategic planning and client growth.

Exposure to multiple industries and scalable ad accounts. Collaborative and fast-paced work environment. Learning & upskilling opportunities.

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