Digital Marketing Strategist

1 week ago


Thāne, Maharashtra, India TESON Full time ₹ 5,00,000 - ₹ 15,00,000 per year

Company Description

TESON, based in Mumbai, is a product development company specializing in innovative solutions for the software, electronics, and IoT industries. Using cutting-edge Agile engineering techniques, TESON delivers software and hardware initiatives to help clients transform their respective industries. Our mission is to enable seamless integration of advanced technology in a rapidly evolving market.

Location:
Teson LLP Office, Thane

Employment Type:
Full-Time

Key Responsibilities

  • Develop and implement multi-channel digital marketing campaigns (SEO, SEM, Social Media, Email, etc.).
  • Plan and execute
    lead generation
    and
    brand awareness
    initiatives.
  • Manage ad campaigns on Google Ads, Meta, and LinkedIn.
  • Create and optimize engaging content for digital platforms.
  • Track, measure, and report campaign performance using analytics tools.
  • Collaborate with the sales and design teams to ensure brand alignment.

Required skills and Qualifications

  • Bachelor's degree in Marketing, Business, or a related field.
  • 2–5 years of experience in
    digital marketing strategy and execution
    .
  • Strong knowledge of
    SEO, SEM, Google Analytics, Google Ads, Meta Ads Manager,
    and
    Email Marketing tools
    .
  • Experience with
    marketing automation
    and CRM tools (HubSpot, Zoho, etc.) preferred.
  • Analytical mindset with strong problem-solving and creative skills.
  • Excellent written and verbal communication skills.

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