Digital Marketing Strategist
1 week ago
Company Description
TESON, based in Mumbai, is a product development company specializing in innovative solutions for the software, electronics, and IoT industries. Using cutting-edge Agile engineering techniques, TESON delivers software and hardware initiatives to help clients transform their respective industries. Our mission is to enable seamless integration of advanced technology in a rapidly evolving market.
Location:
Teson LLP Office, Thane
Employment Type:
Full-Time
Key Responsibilities
- Develop and implement multi-channel digital marketing campaigns (SEO, SEM, Social Media, Email, etc.).
- Plan and execute
lead generation
and
brand awareness
initiatives. - Manage ad campaigns on Google Ads, Meta, and LinkedIn.
- Create and optimize engaging content for digital platforms.
- Track, measure, and report campaign performance using analytics tools.
- Collaborate with the sales and design teams to ensure brand alignment.
Required skills and Qualifications
- Bachelor's degree in Marketing, Business, or a related field.
- 2–5 years of experience in
digital marketing strategy and execution
. - Strong knowledge of
SEO, SEM, Google Analytics, Google Ads, Meta Ads Manager,
and
Email Marketing tools
. - Experience with
marketing automation
and CRM tools (HubSpot, Zoho, etc.) preferred. - Analytical mindset with strong problem-solving and creative skills.
- Excellent written and verbal communication skills.
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