Copywriter

4 days ago

Mumbai, Maharashtra, India Aum Sah Foundation Full time ₹ 9,00,000 - ₹ 12,00,000 per year

About :

At IdeateLab, creativity meets strategy. We're a marketing agency that thrives on bold

ideas, powerful storytelling, and digital-first thinking. We partner with leading brands to

craft campaigns that spark conversations and deliver results.

Role Overview -

We're looking for a passionate wordsmith and conceptual thinker to join our Creative

Team. This role requires someone who can lead with ideas, write with impact, and

collaborate with cross-functional teams to bring campaigns to life. Whether it's a big

campaign, a sharp social post, or a witty one-liner, your words will set the tone for our

brands.

Key Responsibilities

  • Develop concepts, campaign ideas, and brand stories across digital, ATL, BTL,

and integrated platforms.

  • Write compelling copy for ads, social media, digital films, websites, emails, and

brand communication.

  • Collaborate with Art, Strategy, and Client Servicing teams to deliver holistic

creative solutions.

  • Lead brainstorming sessions, craft compelling decks, and present ideas with

confidence to clients.

  • Leads his/her accounts from ownership perspective, including interacting with

client(s).

  • Experiment with and integrate AI-driven tools to enhance copywriting, ideation,

and campaign development.

  • Ensure brand tone of voice consistency across multiple channels.

  • Stay updated on industry trends, pop culture, digital storytelling formats, and

emerging creative technologies.

  • Manage multiple projects with sharp attention to detail and timelines.

Skills & Experience

  • 4-6 years of experience in advertising/digital/content/marketing agencies.

  • A portfolio that demonstrates strong conceptual thinking, versatility, and

impactful writing.

  • Proven ability to balance brand goals with creative excellence.

  • Strong command of English with an eye for detail, wit, and cultural relevance.

  • Awareness of the latest AI trends and tools relevant to creative work, with the

ability to apply them meaningfully.

  • Comfortable working in a fast-paced, deadline-driven environment.

What We Offer

  • A culture that thrives on creativity, collaboration, and continuous learning.

  • Opportunities to work on diverse brands and industries.

  • A dynamic environment where bold ideas are encouraged and celebrated.

  • Growth paths within the creative leadership team.

If you can think it, write it, and sell it, you're the wordsmith we're looking for Drop your

resume at Ensure your portfolio is available on resume.

Job Types: Full-time, Permanent

Work Location: In person

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