Travel Brand Head

2 days ago

Coimbatore, Tamil Nadu, India Travelfika Full time ₹ 5,00,000 - ₹ 25,00,000 per year

Job Summary

We are seeking a dynamic and visionary
Travel Brand Head
to lead our sales, brand strategy, marketing, and positioning in the competitive travel and tourism industry. The role involves monitoring sales and operations, creating a strong brand identity, driving growth through innovative marketing campaigns, building strategic partnerships, and ensuring consistent customer engagement. The Travel Brand Head will work closely with cross-functional teams to enhance brand value, deliver exceptional customer experiences, and maximize revenue opportunities.

Key Responsibilities

  • Responsible for monitoring the sales department, day-to-day sales count, implementing strategies to improve the overall sales of the company
  • Develop and implement the overall
    brand strategy
    to strengthen market presence and brand recall.
  • Lead
    brand positioning, identity development
    to differentiate the company in the travel industry.
  • Monitoring the sales department, day-to-day sales count, implementing strategies to improve the overall sales of the company
  • Design and execute
    integrated marketing campaigns
    across digital, offline, and partner channels.
  • Monitor
    market trends, customer insights, and competitor activities
    to refine strategies.
  • Build and maintain strong relationships with
    tourism boards, airlines, hotels, and travel partners
    .
  • Ensure
    brand consistency
    across all communication, advertising, and promotional materials.
  • Oversee
    digital marketing, social media, and influencer collaborations
    to enhance brand visibility.
  • Drive
    customer engagement and loyalty programs
    to build long-term relationships.
  • Collaborate with product, sales, and operations teams to align brand initiatives with business goals.
  • Manage the
    brand marketing budget
    effectively, ensuring high ROI.
  • Represent the brand at industry events, exhibitions, and conferences.

Key Skills & Competencies

  • Strong leadership and strategic thinking abilities.
  • Deep understanding of
    travel and tourism industry trends
    .
  • Expertise in
    sales,
    brand management, marketing, and digital strategies
    .
  • Excellent communication, negotiation, and presentation skills.
  • Creative mindset with strong analytical and problem-solving abilities.
  • Ability to manage multiple projects and deliver results under deadlines.

Qualifications & Experience

  • Bachelor's or Master's degree in
    Marketing, Business Administration, Travel & Tourism, or related field
    .
  • 5–10 years of experience in
    sales
    ,
    brand management, marketing, or leadership roles
    in the travel/tourism industry.
  • Proven track record of building and scaling successful travel brands.
  • Experience working with international/domestic travel brands, agencies, or hospitality groups preferred.

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