Digital Marketing Manager

13 hours ago

Kottayam, Kerala, India Elizabeth International Pala Full time ₹ 3,00,000 - ₹ 5,00,000 per year

Key Responsibilities:

  • Develop and implement digital marketing strategies to increase brand awareness and lead generation.
  • Manage SEO, SEM, PPC, and paid social media campaigns for optimal performance.
  • Oversee content marketing strategies, including blogs, email marketing, and website updates.
  • Plan and execute social media campaigns across platforms like Facebook, Instagram, LinkedIn, and Twitter.
  • Analyze website traffic and digital marketing performance using tools like Google Analytics and Meta Business Suite.
  • Manage digital advertising budgets to optimize ROI.
  • Coordinate with designers, content creators, and developers to maintain brand consistency.
  • Stay updated with the latest digital marketing trends, tools, and best practices.
  • Implement and optimize lead generation campaigns for increased conversions.
  • Monitor competitors and industry trends to refine marketing strategies.

Required Skills & Qualifications:

  • Bachelor's/Master's degree in Marketing, Business, or a related field.
  • Proven experience (X years) in digital marketing, preferably in [industry].
  • Expertise in Google Ads, SEO, social media marketing, and email marketing.
  • Proficiency in digital marketing tools like Google Analytics, Meta Ads Manager, HubSpot, etc.
  • Strong analytical and problem-solving skills.
  • Excellent communication and leadership abilities.
  • Ability to work in a fast-paced and results-driven environment.

Preferred Qualifications:

  • Experience with marketing automation tools.
  • Knowledge of graphic design tools like Canva, Photoshop, or video editing software.
  • Certifications in Google Ads, Facebook Blueprint, or HubSpot are a plus.

Job Type: Full-time

Pay: ₹300, ₹500,000.00 per year

Benefits:

  • Cell phone reimbursement
  • Paid sick time
  • Paid time off
  • Provident Fund

Experience:

  • total work: 1 year (Preferred)

Language:

  • Malayalam (Required)

Work Location: In person

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