Manager, India/APJ Field Marketing

Job Description

As Skillsoft accelerates growth across Asia Pacific and Japan, were hiring a hands-on Field Marketing Manager based in India to lead our India and broader APJ field marketing efforts. This is a player-coach role: youll serve as the voice of the India field to global marketing and execute high-impact campaigns while managing and mentoring 12 regional marketers. You'll translate global strategy into localized execution, drive pipeline growth, and ensure Skillsoft's brand resonates across diverse APJ markets.

Key Responsibilities

• Regional Leadership: Own the India/APJ field marketing strategy and execution, aligning closely with regional sales leadership.
• Team Management: Lead and develop a small team of field marketers, fostering a culture of accountability, agility, and innovation.
• Campaign Execution: Deliver integrated campaigns (events, webinars, ABM, digital) tailored to India and APJ market needs.
• Sales Enablement: Equip sales with localized content, tools, and programs that drive engagement and conversion.
• Event Strategy: Lead execution of regional events, including customer summits, partner forums, and industry conferences.
• Performance Analytics: Monitor KPIs, optimize campaigns, and report impact to regional and global stakeholders.
• Cross-Functional Alignment: Collaborate with global marketing, product, and content teams to ensure alignment and consistency.

Qualifications

• 6+ years in B2B marketing, with 3+ years in field/regional marketing and 1+ year of people management.
• Strong understanding of India and APJ market dynamics, buyer behaviors, and cultural nuances.
• Proven ability to lead and inspire small teams while executing hands-on.
• Experience with marketing automation (e.g., Marketo, HubSpot) and CRM (e.g., Salesforce).
• Strong analytical, communication, and project management skills.
• Willingness to travel across India and APJ (~25%).
• SaaS or enterprise tech background preferred.
• ABM and digital campaign experience required.

MORE ABOUT SKILLSOFT:

Skillsoft delivers online learning, training, and talent solutions to help organizations unleash their edge. Leveraging immersive, engaging content, Skillsoft enables organizations to unlock the potential in their best assets – their people – and build teams with the skills they need for success. Empowering 36 million learners and counting, Skillsoft democratizes learning through an intelligent learning experience and a customized, learner-centric approach to skills development with resources for Leadership Development, Business Skills, Technology & Development, Digital Transformation, and Compliance.

Skillsoft is partner to thousands of leading global organizations, including many Fortune 500 companies. The company features three award-winning systems that support learning, performance and success: Skillsoft learning content, the Percipio intelligent learning experience platform, which offers measurable impact across the entire employee lifecycle. Learn more at

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NOTE TO EMPLOYMENT AGENCIES: We value the partnerships we have built with our preferred vendors. Skillsoft does not accept unsolicited resumes from employment agencies. All resumes submitted by employment agencies directly to any Skillsoft employee or hiring manager in any form without a signed Skillsoft Employment Agency Agreement on file and search engagement for that position will be deemed unsolicited in nature. No fee will be paid in the event the candidate is subsequently hired as a result of the referral or through other means.

Skillsoft is an Equal Opportunity-Affirmative Action Employer: It is the policy of Skillsoft (US) Corporation to provide equal employment opportunities to applicants and employees without regard to race, color, national origin, citizenship, religion, sex, sexual orientation, age, marital status, disability (mental or physical), protected veteran status, genetic information or any other class protected by law.