Marketing Executive

1 week ago

Remote, India Dadisha Private Limited Full time ₹ 8,00,000 - ₹ 12,00,000 per year

Primary Responsibilities:

  • Market Research: Conduct research on market trends, competitors, and customer preferences to identify business opportunities and areas for growth.
  • Campaign Management: Plan, develop, and execute marketing campaigns (digital and offline) to promote products, services, or the brand.
  • Lead Generation: Implement effective strategies to attract and convert leads through online platforms, events, and partnerships.
  • Brand Promotion: Ensure consistent brand messaging across all marketing channels, including social media, email, print, and events.
  • Social Media Marketing: Manage and grow the company's social media presence through engaging content, campaigns, and analytics-driven strategies.
  • Advertising & Media Coordination: Liaise with media agencies, vendors, and influencers for advertising and promotional activities.
  • Event Coordination: Organize and support marketing events, exhibitions, product launches, and promotional campaigns.
  • Digital Marketing: Work on SEO, SEM, email marketing, and paid ad campaigns to enhance digital visibility and reach.
  • Performance Analysis: Track, analyse, and report on the effectiveness of marketing campaigns using key performance metrics.
  • Cross-functional Collaboration: Coordinate with sales, content, and design teams to ensure unified marketing communication.

Skills:

Soft Skills:

  • Strong communication and interpersonal skills.
  • Creativity and innovation in marketing ideas.
  • Analytical and problem-solving abilities.
  • Excellent organizational and multitasking skills.
  • Ability to work under deadlines and adapt to fast-changing markets.

Hard Skills:

  • Proficiency in digital marketing tools (e.g., Google Ads, Meta Business Suite, Mailchimp).
  • Knowledge of SEO, SEM, and social media analytics.
  • Experience with CRM software and marketing automation tools.
  • Basic graphic design or video editing skills (Canva, Adobe tools) preferred.
  • Strong understanding of marketing metrics and data-driven decision-making.

Job Type: Full-time

Language:

  • English (Preferred)

Work Location: Remote

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