
SEO Executive
5 days ago
Role & responsibilities
- Plan and execute on-page and technical SEO that lifts rankings and traffic
- Run deep keyword and competitor research for high-intent healthtech terms
- Optimise blogs, landing pages, and service pages for both search and conversion
- Keep Core Web Vitals green; fix speed and crawl issues fas
- Track results in GA4, GSC, SEMrush, Ahrefs, Microsoft Clarity and share clear weekly reports
- Maintain dashboards tying traffic and rankings to lead numbers
- Work with content, design, and dev teams so every change follows SEO best practice
- Build quality backlinks through outreach and partnerships
- Tune pages for featured snippets and Google AI Overviews (SGE)
- Promote content on social channels to boost reach and referral traffic
- Stay current on algorithm updates, new tools, and healthtech search trends
Preferred candidate profile
Must Have
- 3 years of SEO experience, with at least 1 year on healthtech or healthcare sites
- Strong technical SEO know-how (site audits, Core Web Vitals, schema markup)
- Daily user of GA4, GSC, Ahrefs, Microsoft Clarity (or similar)
- Proven ability to fix crawl, speed, and markup issues on WordPress
- Solid grasp of keyword research, content briefs, and on-page optimisation
- Clear communicator who turns data into action for marketing and leadership
- Familiarity with AI-based content tuning and E-E-A-T guidelines
Good to Have
- Health-specific schema creation
- Hands-on experience with Google AI Overviews testing
- Basic CRO know-how (heatmaps, A/B testing)
- Working knowledge of HTML and CSS
- Experience running outreach for high-authority backlinks
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