Senior Marketing Executive
2 weeks ago
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Role & responsibilities :
- MBA from a tier 1 institute with preferably bachelors degree in marketing, Journalism, Communications, or a related field
- Proven working experience (3+ years) in digital marketing/Advertising platforms and in delivering marketing solutions, particularly within the Life Sciences Industry
- In-depth knowledge of branding, creative development and execution, digital marketing, and campaign deployment and optimization
- Experience in working with middle to senior management levels within existing organization / client organizations
- Experience in working with Agencies or working in a Marketing agency for Life Sciences Clients
- Strong understanding of marketing, advertising technologies (with hands on) and ability to apply technology know-how to better how our clients reach out to their customers
- Should be good with using Analytics tools to measure the performance of digital marketing activity and ROI.
- Proficient in marketing automation and social media marketing tools/platforms
- A proven track record of creating and implementing successful marketing and sales
- Campaigns for major cultural activities, including all marketing mix elements
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