Digital Ad Operations Associate

2 days ago

Mangalore, Karnataka, India Impelsys Full time ₹ 2,00,000 - ₹ 6,00,000 per year

Description

Digital Ad Operations Traffickers will execute day-to-day tasks as a part of the Ad Operations team, including the testing, execution, optimization and troubleshooting of advertising campaigns.

Job Responsibilities

  • Manage online advertising campaigns end-to-end with a strong focus on accuracy, performance, and timely delivery.
  • Collaborate closely with the Ad Operations team to perform all aspects of trafficking, including testing, implementation, and optimization of campaigns.
  • Own campaign QA processes to ensure all creatives and tracking are implemented correctly before going live.
  • Monitor campaign delivery and pacing; work on optimization plans to maximize advertiser performance and yield.
  • Set up automated reports and take ownership of manual reporting deliveries for internal teams and clients.
  • Provide weekly product/client performance reports and insights.
  • Execute the campaign fulfillment strategy, including handling mid-flight changes by coordinating with sales and clients to set expectations.
  • Process lead returns, maintain accurate campaign records, and ensure proper revenue recognition.
  • Collect and secure necessary proof of delivery and complete all month-end close activities.

Requirements

  • Proficiency in Microsoft Office Suite (Excel, PowerPoint, Word, Outlook).
  • Excellent written and verbal communication skillsable to clearly articulate via emails and calls.
  • Highly detail-oriented with strong accuracy and quality focus.
  • Strong organizational skills and ability to multitask and prioritize effectively across multiple projects.
  • Able to work proactively under pressure and meet tight deadlines.
  • Strong analytical and problem-solving abilities.
  • A team player with outstanding customer service skills and the ability to build strong relationships.
  • Knowledge of digital marketing, advertising, ad operations, campaign management, and PL/SQL is desirable.

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