aso

6 days ago


Surat, Gujarat, India Tagline Infotech Full time ₹ 15,00,000 - ₹ 28,00,000 per year
Responsibilities and Duties:
  • Optimize app titles, descriptions, screenshots, and other metadata for better visibility.
  • Monitor, track, and report on app performance, downloads, and keyword rankings.
  • Assist in A/B testing of app creatives (icons, screenshots, feature graphics).
  • Analyze competitors' apps and identify trends and opportunities.
  • Support the marketing team in preparing ASO strategies for new app launches.
  • Help prepare regular performance reports and suggest improvements.
  • Basic understanding of ASO principles and mobile marketing.
  • Familiarity with Google Play Console, Apple App Store Connect, and ASO tools (preferred).
  • Strong analytical skills and attention to detail.
  • Good written communication skills for crafting compelling app descriptions.
  • Passionate about mobile apps, technology, and digital marketing.

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