Marketing Specialist

3 days ago


Bengaluru, Karnataka, India propelld Full time ₹ 14,400 - ₹ 72,000 per year

Performance Marketing Google Ads Specialist

About Propelld

Propelld is a leading education-focused financial partner committed to making quality learning accessible and affordable for students across India. As an NBFC-registered (Non-Banking Financial Company) entity, Propelld provides trusted, transparent, and flexible financial solutions tailored specifically for education expenses.

With innovative loan products, seamless digital processes, and partnerships with top educational institutions, Propelld empowers students, parents, and working professionals to pursue their academic and career goals without financial barriers. Our mission is to support learners at every stage by offering quick approvals, personalized financing options, and a customer-first experience.

Summary:

We need a Performance Marketing Specialist with 3+ years of experience in Google Ads, lead generation, and technical tracking setup.

Key Responsibilities

  1. Run and optimize Google Ads (Search, Display, Performance Max, YouTube).

  2. Conduct keyword research, create ad copies, and improve campaign performance (ROAS/CPA/CPL).

  3. Set up and manage tracking using Google Tag Manager (GTM) and GA4.

  4. Configure events, conversions, enhanced conversions, and server-side tracking.

  5. Integrate Google Ads with CRM, backend systems, and offline conversion tracking.

  6. Build basic performance reports using Looker Studio or Google Sheets.

  7. Focus on lead generation through targeted campaigns and high-converting landing pages.

Requirements

  1. 3+ years of Google Ads experience.

  2. Strong knowledge of GTM, GA4, pixels, events, and conversion tracking.

  3. Experience in landing page optimization for lead generation.

  4. Good analytical, problem-solving, and communication skills.

  5. Knowledge of Meta Ads is an added advantage.



  • Bengaluru, Karnataka, India 11x Marketing Full time ₹ 9,00,000 - ₹ 12,00,000 per year

    Role:Performance Marketing SpecialistResponsibilities:Strategize, set up and execute performance marketing & digital marketing campaigns. Optimize campaigns as needed towards maximising RoAS / RoI.Monitor and analyze the performance of ad campaigns. Set up reports using tools like Google Data Studio, Google Sheets, etc.Draft creative briefs for graphic...


  • Bengaluru, Karnataka, India Mithra Digital Marketing Agency Full time ₹ 24,00,000 - ₹ 42,00,000 per year

    We are seeking an experienced Digital Marketing Specialist with 4+ years of proven expertise in planning, executing, and managing digital marketing campaigns. The ideal candidate should possess a strategic and analytical mindset, strong presentation and reporting skills, and the ability to independently manage multiple digital functions including SEO, paid...

  • Marketing Specialist

    2 weeks ago


    Bengaluru, Karnataka, India Velociti Full time ₹ 9,00,000 - ₹ 12,00,000 per year

    Company DescriptionVelociti India is a pioneering real estate firm dedicated to transforming the landscape of the Bangalore real estate industry. With over two decades of experience, Velociti India is driven by a passion to deliver the finest homebuying experience possible. Our energetic crew combines industry knowledge with a personal touch to deliver...


  • Bengaluru, Karnataka, India Radhatech Inc Full time ₹ 8,00,000 - ₹ 12,00,000 per year

    Company DescriptionRadhatech Inc. has been delivering versatile solutions in video production, photography, media center services, social media webcasting, and event management since 2000. With a strong industry presence, we offer end-to-end solutions in video production and photography to meet the diverse needs of our clients. Our dedicated team focuses on...


  • Bengaluru, Karnataka, India Koda Integrated Marketing Services Full time ₹ 6,00,000 - ₹ 12,00,000 per year

    Job Title:B2B Full Stack Digital Marketing SpecialistLocation: Bangalore (On-site)Experience: 3–5 yearsEmployment Type: Full-timeNote: This position is open only to candidates currently based in Bangalore with prior experience in B2B Tech or SaaS companies.About the RoleWe are seeking a performance-driven B2B Full Stack Digital Marketing...


  • Bengaluru, Karnataka, India DECISION PINNACLE | DIGITAL MARKETING AGENCY Full time ₹ 5,00,000 - ₹ 15,00,000 per year

    Company DescriptionDecision Pinnacle is a growth and marketing collective built on a consulting mindset. We partner with Founders, CMOs, and Heads of Marketing to make decisions driving exponential growth by seamlessly integrating creative strategy and business objectives. Our approach is characterized by process dependence and agility. We specialize in...


  • Bengaluru, Karnataka, India Artyss Design Studio Full time ₹ 2,40,000 - ₹ 3,60,000 per year

    Digital marketing specialist : 25k - 30k per monthRole DescriptionThis is a full-time on-site role for a Digital Marketing Specialist located in Bengaluru. The Digital Marketing Specialist will be responsible for managing and executing digital marketing strategies, handling social media marketing, analyzing web traffic, and optimizing online marketing...


  • Bengaluru, Karnataka, India Kshemaa Prosthetics and Orthotics Pvt. Ltd. Full time ₹ 4,00,000 - ₹ 6,00,000 per year

    Company DescriptionKshemaa Prosthetics and Orthotics Pvt. Ltd. is dedicated to the transformative power of assistive technology. Our vision is to create a future where everyone, regardless of their abilities, can live a fulfilling and meaningful life. With extensive experience in meeting the needs of service users, we have a multi-disciplinary specialist...


  • Bengaluru, Karnataka, India GenZ Automation Systems Pvt Ltd Full time ₹ 1,50,000 - ₹ 2,00,000 per year

    Job Description – Sales and Marketing Specialist (Fresher)Position: Sales and Marketing Specialist (Fresher)Location: Malleshwaram, BengaluruResponsibilities: Assist in lead generation, client follow-ups, social media marketing, and promotional activities.Requirements: Good communication skills, eagerness to learn, and basic knowledge of sales or...


  • Bengaluru, Karnataka, India Wall and Wood Full time ₹ 8,00,000 - ₹ 12,00,000 per year

    Role DescriptionThis is a full-time, on-site position for a Digital Marketing Specialist located in Bengaluru. The role involves creating, executing, and managing digital marketing campaigns to enhance online presence and drive engagement. Responsibilities include managing social media platforms, analyzing digital marketing performance, enhancing target...