Performance Marketing Manager
13 hours ago
Performance Marketing Manager
Location:
Cochin, Kerala
Company:
AgeWell
Experience:
Minimum 4 years (FMCG brand experience mandatory)
About AgeWell
AgeWell
is a fast-growing nutraceutical and wellness brand operating across
dietary supplements
,
digital wellness applications
, and a
physical living centre
. We are building a data-driven, consumer-first brand focused on longevity, preventive care, and holistic living.
Role Overview
We are looking for a highly analytical and results-oriented
Performance Marketing Manager
to drive customer acquisition, conversions, and revenue growth across digital channels. This role is ideal for someone with strong experience in
FMCG or nutraceutical brands
, who understands scale, ROAS, funnels, and performance-led growth.
Key Responsibilities
- Plan, execute, and optimize paid marketing campaigns across Google, Meta, YouTube, and marketplaces.
- Drive performance metrics including CAC, ROAS, LTV, CTR, and conversion rates.
- Manage full-funnel marketing strategies from awareness to retention.
- Collaborate with creative, content, and product teams to develop high-performing ad creatives.
- Conduct A/B testing, audience segmentation, and campaign optimization.
- Track, analyze, and report campaign performance with actionable insights.
- Stay updated with digital marketing trends, tools, and algorithm changes.
Qualifications & Requirements
- Bachelor's or Master's degree in Marketing, Business, or a related field.
- Minimum 4 years of hands-on experience
in performance marketing for
FMCG / nutraceutical brands
. - Strong expertise in Meta Ads, Google Ads, analytics dashboards, and attribution models.
- Data-driven mindset with strong analytical and problem-solving skills.
- Ability to work in a fast-paced, growth-oriented environment.
To Apply:
Send your resume to
Subject:
Application – Performance Marketing Manager (AgeWell, Cochin)
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