Head Customer Experience
2 days ago
Role & responsibilities
Role Purpose:
To architect and lead the customer experience strategy across Torrent Diagnostics, ensuring a unified, seamless, and emotionally resonant journey for every customer. This role is pivotal in driving brand loyalty, customer satisfaction, and long-term business growth through data-driven insights, digital transformation, and cross-functional collaboration.
Strategic Imperatives:
Customer-Centric Transformation:
Champion a cultural shift towards customer obsession across all business functions, embedding CX as a strategic lever for differentiation and growth.Experience Innovation:
Design and implement innovative customer journeys that are intuitive, personalized, and frictionless across digital and physical touchpoints.Data-Driven Decision Making:
Leverage analytics, VOC (Voice of Customer), and NPS (Net Promoter Score) to continuously refine CX strategy and measure impact.
4. Digital Enablement:
Integrate cutting-edge CX technologies (CRM, chatbots, omnichannel platforms, feedback systems) to enhance responsiveness and personalization.
5. Brand Loyalty & Advocacy:
Build emotional connections with customers that translate into advocacy, retention, and lifetime value.
6. Operational Excellence:
Standardize and optimize CX processes through SOPs, SLAs, and continuous improvement frameworks.
Key Responsibilities:
Leadership & Strategy
- Build and lead a high-performing CX team with domain expertise.
- Define and cascade company-wide CX goals aligned with business strategy.
- Serve as the voice of the customer in strategic forums and decision-making.
Customer Journey Management
- Map and optimize end-to-end customer journeys across all channels.
- Identify friction points and design interventions to improve experience.
- Ensure consistency and empathy in every customer interaction.
Cross-Functional Collaboration
- Partner with Branding, Sales, Customer Service, Digital, and Operations to deliver unified experiences.
- Influence product, service, and communication strategies through customer insights.
Analytics & Insights
- Develop and implement CX dashboards and KPIs.
- Monitor customer sentiment, churn, and satisfaction metrics.
- Translate insights into actionable strategies and ROI-driven initiatives.
Process Excellence
- Design and implement SOPs for customer-facing functions.
- Drive continuous improvement through Lean, Six Sigma, or similar methodologies.
Technology & Innovation
- Evaluate and deploy CX technologies to enhance service delivery.
- Stay abreast of global CX trends and innovations.
Culture & Capability Building
- Foster a customer-first mindset across the organization.
- Conduct training and workshops to build CX capabilities.
Candidate Profile:
Education & Experience
- Postgraduate (MBA or equivalent) with minimum 15 years of experience in customer service, experience design, or related domains.
- Proven track record of leading CX transformation in mid-to-large scale organizations.
Skills & Competencies
- Strategic thinking with strong execution capability.
- Excellent communication and stakeholder management.
- Analytical mindset with proficiency in CX metrics and tools.
- Exposure to digital platforms and customer engagement technologies.
- Vendor and partner management experience.
- High emotional intelligence and customer empathy.
Success Metrics:
- Improvement in NPS, CSAT, and CES scores.
- Reduction in customer complaints and churn.
- Increase in repeat business and customer lifetime value.
- ROI on CX initiatives and process improvements.
- Employee engagement in customer-centric behaviours.
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