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Search Engine Optimization
2 weeks ago
Key Responsibilities
- SEO Strategy & Execution Develop and implement customised SEO strategies for two distinct brands (corporate + wedding niche).
- Conduct comprehensive keyword research, competitor analysis, and market trend studies.
- Plan and optimise website content for maximum search visibility and engagement.
- On-Page Optimisation, Optimise meta titles, descriptions, header tags, and image alt text.
- Improve internal linking structures and ensure schema markup implementation.
- Enhance website speed, mobile responsiveness, and user experience.
- Off-Page Optimisation, Build high-quality backlinks through ethical link-building strategies.
- Collaborate with PR, influencers, and content teams for outreach campaigns.
- Content SEO, Work with writers & creative teams to produce SEO-optimised blogs, service pages, and landing pages.
- Create targeted location-based SEO strategies for destination weddings & corporate event markets.
- Performance Tracking & Reporting, Use Google Analytics, Search Console, SEMrush/Ahrefs to monitor keyword rankings & traffic.
- Prepare monthly SEO performance reports with insights & recommendations.
- Local SEO, Manage Google Business Profiles for both brands.
- Optimise for local search visibility & event-based keyword targeting.
About Company: We are a corporate, lifestyle, product, and wedding photographer & cinematographer working in this industry for the past 39 years. We have a subdivision for weddings known as wedding rollers that is based in Goregaon East.
