Category Lead

1 day ago


Bengaluru, Karnataka, India Shopdeck Full time ₹ 8,00,000 - ₹ 12,00,000 per year
Job Title: Category Lead – Growth & Profitability 
Location: Bangalore (In-Office) 
Role Overview:
We're seeking a Category Strategy Lead to build and implement category-specific growth frameworks that go beyond generic models. This role requires a strategic, hands-on approach to understanding category dynamics and identifying the levers that drive revenue and profitability. You will lead a team (Growth Managers) and collaborate cross-functionally to develop tailored strategies for diverse product categories like fashion, and more. 
Key Responsibilities 
● Own category P&L – drive GMV, Spend/GMV, Profitability, and Total Spends while 
optimizing ROI. 
● Develop category-specific strategies to maximize relevance and impact across 
different product verticals. 
● Lead & mentor a team of Growth Managers, ensuring execution rigor, structured 
decision-making, and high-impact problem-solving. 
● Leverage market insights & data to refine strategies based on competitive 
dynamics, consumer behavior, and industry trends. 
● Collaborate with Growth, Product, and Data teams to align strategies with 
platform capabilities and client success metrics. 
● Serve as the category expert, providing insights, trends, and competitive 
benchmarks to inform company-wide strategy. 
● Build adaptable category frameworks that incorporate best practices in pricing, 
merchandising, and digital growth. 
What We're Looking For 
● 3-6 years of experience in category management, strategy, consulting, or 
e-commerce with expertise in D2C scaling. 
● Strong analytical and strategic problem-solving skills, with a data-driven approach 
to decision-making. 
● Experience in P&L ownership, revenue growth, and cross-functional collaboration. 
● Hands-on experience in digital marketing  in a D2C/e-commerce context is a plus. 
● Ability to synthesize insights into actionable frameworks that drive measurable 
impact. 
What We Offer 
● A high-impact role in shaping category strategy and growth in the D2C space. 
● A fast-paced, dynamic work environment where data-backed decision-making is 
valued. 
● The opportunity to directly impact the profitability and success of diverse 
e-commerce categories. 
 
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