PPC Specialist
1 week ago
Company Description
E2M is a full-service white-label digital agency specializing in Website Design & Development, WordPress Development, Shopify Development, WooCommerce Development, eCommerce solutions, and Digital Marketing. We partner with agencies to provide white-label services, including SEO, Local SEO, eCommerce SEO, Content Marketing, and professional Content Writing. Our services are tailored to help agencies and businesses expand their scope and drive growth. Visit our website to learn more about our expertise in boosting businesses.
Key Responsibilities:
- Plan, create, and optimize PPC campaigns across
Google Ads, Performance Max, Display, YouTube, and Shopping
. - Manage
international campaigns
targeting the US, UK, AU, and other markets. - Conduct in-depth
keyword research, audience segmentation, and competitive analysis
. - Implement and manage
conversion tracking
via
Google Tag Manager (GTM)
and
GA4
. - Continuously monitor campaign performance, identify growth opportunities, and make data-driven optimizations.
- Collaborate with design, content, and analytics teams to enhance ad performance.
- Stay up-to-date with the latest
Google Ads, bidding, and automation trends
.
Skills & Experience Required:
- 3–5 years of experience in
PPC / SEM management
with a focus on
international markets
. - Expertise in
Google Ads, GA4, GTM, Merchant Center, and campaign optimization
. - Hands-on with
Performance Max, DSA, Shopping, and Remarketing
campaigns. - Strong analytical mindset and the ability to interpret campaign data.
- Excellent communication and reporting skills.
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