Assistant Sales Manager

2 weeks ago


Bengaluru, Karnataka, India Suntory Global Spirits Full time ₹ 12,00,000 - ₹ 36,00,000 per year
Join Our Suntory Global Spirits Family

Suntory Global Spirits is a world leader in premium spirits with $5.5 billion in annual revenues and an ambition to become the World's Most Admired Premium Spirits Company . We have a strong vision and strategy, an incredible brand portfolio grounded in quality and craftsmanship, an unwavering commitment to sustainability and top talent across the organization. Known for its craftsmanship of premium whiskies, including Jim Beam, Maker's Mark, Basil Hayden and Knob Creek bourbons; Japanese whiskies, including Yamazaki, Hakushu, Hibiki and Toki; and leading Scotch brands including Teacher's, Laphroaig and Bowmore, Suntory Global Spirits also produces leading IMFL brand Oaksmith in India. We are focused on driving value across key priorities including American whiskey, Japanese Spirits, Scotch, Tequila and Ready-to-Drink. Headquartered in New York City, Suntory Global Spirits is a subsidiary of Suntory Holdings, which is world renowned for delivering quality and excellence across a range of products and categories. For more information, on our brands and commitment to social responsibility, please visit and
Suntory Global Spirits is a world leader in premium spirits with $5.5 billion in annual revenues and an ambition to become the World's Most Admired Premium Spirits Company. We have a strong vision and strategy, an incredible brand portfolio grounded in quality and craftsmanship, an unwavering commitment to sustainability and top talent across the organization. Known for its craftsmanship of premium whiskies, including Jim Beam, Maker's Mark, Basil Hayden and Knob Creek bourbons; Japanese whiskies, including Yamazaki, Hakushu, Hibiki and Toki; and leading Scotch brands including Teacher's, Laphroaig and Bowmore, Suntory Global Spirits also produces leading IMFL brand Oaksmith in India.

We are focused on driving value across key priorities including American whiskey, Japanese Spirits, Scotch, Tequila and Ready-to-Drink. Headquartered in New York City, Suntory Global Spirits is a subsidiary of Suntory Holdings, which is world renowned for delivering quality and excellence across a range of products and categories.

For more information, on our brands and commitment to social responsibility, please visit and

What makes this a great opportunity?

Suntory Global Spirits is a world leader in premium spirits with $5.5 billion in annual revenues and an ambition to become the World's Most Admired Premium Spirits Company. We have a strong vision and strategy, an incredible brand portfolio grounded in quality and craftsmanship, an unwavering commitment to sustainability and top talent across the organization. We are focused on driving value across key priorities including American whiskey, Japanese Spirits, Scotch, Tequila and Ready-to-Drink. Headquartered in New York City, Suntory Global Spirits is a subsidiary of Suntory Holdings, which is world renowned for delivering quality and excellence across a range of products and categories.

Role Responsibilities

1) Delivering the monthly objectives in volume, NSV, and distribution for the territory.
2) Lead portfolio distribution & activation in key Luxury accounts by building an engaging relationship with the top Hotels, Restaurants and clubs.
3) One-on-one relationship management with corporate leadership at hotels chains & select Regional Hotel General Managers/F&B directors 
4) Facilitate The Blend Engagement sessions for Bar Staff and other key members of the hotels 
5) Responsible for designing and implementing distribution plans to drive the availability of the recommended assortment at the right set of accounts.
6) Engage with key customers in the region to align top commercial priorities and joint business opportunities.
7) Ensure receivables are within the agreed company policies and regular Credit Controls are implemented to protect the payment days received in time.
8) Ensure all customer claims are submitted to the company. Work with Sales Executives to ensure defined timelines and completion on time. Keep a healthy inventory in the customers while focusing on availability and promotional activities. Understand the category, brand strategy, marketing concepts, consumer behavior, brand promotions, brand creation, communication, and development and measure the effectiveness of all the consumer promotions.
9) Drive sales operational reporting, following up on results versus targets (visits against the norm of executives, claims
10) Input the immediate manager (ZSM) on customer development initiatives like Visibility programs, Distribution expansion, and efficiency building programs. In addition, helps in designing and recommending tactical initiatives based on competitors' activities and market intelligence.
11) Play an active role in resolving any customer service-related matters, and conflicts and escalate any issues to the immediate manager for timely resolution

Qualifications

Graduate/MBA in Marketing, Business, or Engineering
8+ years' experience in Spirits & Beverages Sales, FMCG companies with experience in handling On Premise/Horeca Key Accounts


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