Lead Generation Manager
2 days ago
At The Cube Club, we believe in creating something beyond ordinary. We don't just build properties — we create extraordinary resort communities that set new standards in luxury living and hospitality. We are seeking an enthusiastic Lead Generation Manager to join our vibrant team.
As a Lead Generation Manager you are responsible for developing and executing strategies to attract potential customers and convert them into qualified leads to drive business growth. Manage campaigns, analyse data, and collaborate with sales and marketing teams to ensure a consistent pipeline of prospects.
Key Responsibilities:
The duties of a Lead Generation Manager is blend of strategic planning with hands-on execution.
· Strategy Development: Design and implement comprehensive inbound and outbound lead generation strategies, using channels like cold calling, email campaigns, social media, and content marketing.
· Prospecting and Qualification: Identify target audiences and high-potential prospects, then qualify leads based on specific criteria (e.g., budget, authority, need, timing) to determine their readiness for sales engagement.
· Campaign Management: Manage and optimize various lead generation campaigns, including creating compelling content, executing A/B testing, and refining messaging based on performance data.
· Data Analysis and Reporting: Track and report on key performance metrics (KPIs) such as conversion rates, cost per lead (CPL), and return on investment (ROI). Use these insights to continuously improve processes and performance.
· CRM and Tool Proficiency: Utilize Customer Relationship Management (CRM) systems (e.g., Salesforce, HubSpot) and other lead generation tools (e.g., LinkedIn Sales Navigator, Apollo) to manage the lead database, track interactions, and ensure accurate record-keeping.
· Collaboration: Work closely with sales, marketing, and other internal teams to align strategies, ensure a smooth handover of qualified leads, and refine buyer personas.
· Lead Nurturing: Develop and implement strategies to build relationships with prospects throughout the sales funnel, educating them and maintaining their interest over time.
Essential Skills & Qualifications:
· Experience: A minimum of 3-4 years of experience in lead generation, tele calling, business development, or a related sales/marketing role is often preferred, with a track record of meeting or exceeding targets.
· Communication: Excellent written and verbal communication skills are crucial for creating persuasive content, engaging with prospects, handling objections, and collaborating with teams.
· Technical Savvy: Proficiency in CRM software, marketing automation platforms, and lead generation tools is essential for modern lead management.
· Analytical & Strategic Thinking: The ability to analyse data, identify trends, and make data-driven decisions to optimize campaign effectiveness is vital.
· Interpersonal Skills: Strong relationship-building skills are necessary for engaging with potential customers (including C-suite executives in B2B contexts) and working effectively within cross-functional teams.
· Education: A bachelor's degree in Business Administration, Marketing, Communications, or a related field is required, with an MBA will be an advantage.
Job Types: Full-time, Permanent
Pay: ₹25, ₹30,000.00 per month
Benefits:
- Paid sick time
- Paid time off
Ability to commute/relocate:
- Bodakdev, Ahmedabad, Gujarat: Reliably commute or planning to relocate before starting work (Preferred)
Experience:
- Lead generation: 3 years (Preferred)
Work Location: In person
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