Social Media Manager

3 days ago

Coimbatore, Tamil Nadu, India Backdrop Source Full time ₹ 4,80,000 - ₹ 7,20,000 per year

Social Media Manager

Location: Coimbatore (Ram Nagar)

Mode: On-site | 5 Days Working | Immediate Joiner Only

CTC: 4 LPA up to 6 LPA (Fixed)

About the Role:

a leading E-commerce brand for creative display solutions, is seeking a Social Media Manager to drive organic growth across all social platforms.

Youll be the captain of our social media ship — managing content writers, coordinating with motion graphic designers, and ensuring every post, reel, and video resonates with audiences while increasing followers, engagement, and organic reach.

This role goes beyond posting — it's about strategy, planning, execution, and measurable results.

What You'll Be Doing:

  • Lead the social media content team, coordinating with content writers and motion graphic designers to produce high-quality posts, reels, videos, and posters.
  • Plan, strategize, and execute end-to-end social media campaigns focused on organic growth across Facebook, Instagram, LinkedIn, YouTube, and other platforms.
  • Develop content calendars, posting schedules, and campaign plans aligned with brand goals and audience behavior.
  • Optimize content for engagement: hooks, captions, hashtags, thumbnails, and formats suitable for each platform.
  • Monitor social media analytics to track KPIs like followers, views, engagement rates, and reach, and implement strategies to improve them.
  • Stay updated on social media trends, platform updates, and best practices to ensure the brand stays ahead of the curve.
  • Collaborate with marketing and sales teams to align social campaigns with business objectives.
  • Test, iterate, and refine strategies to consistently increase organic visibility and audience interaction.

What You Bring to the Table:

  • Minimum 3–5 years experience in social media management, preferably for E-commerce or digital brands.
  • Proven track record of organic growth on social platforms — increasing followers, views, and engagement.
  • Strong understanding of content strategy, social media KPIs, and analytics tools.
  • Ability to manage teams and coordinate content creation, motion graphics, and copywriting.
  • Knowledge of social media trends, platform algorithms, and engagement strategies.
  • Excellent communication, leadership, and project management skills.
  • Data-driven mindset with a creative approach to storytelling and audience engagement.

You'll Thrive Here If You:

  • Think strategically and execute tactically.
  • Can turn creative content into measurable growth.
  • Are obsessed with organic growth, audience engagement, and social storytelling.
  • Enjoy leading teams, mentoring creators, and aligning them toward common goals.
  • Test, analyze, and optimize campaigns to consistently outperform benchmarks.

Perks of Working at Backdropsource:

  • Creative Freedom: Shape the brand's social presence end-to-end.
  • Fast-Paced Environment: Quick decision-making, quick results.
  • Collaborative Culture: Work closely with designers, writers, and marketing teams.
  • Direct Impact: See your strategies reflected in real growth metrics, not vanity stats.

Key KPAs:

  • Increase organic followers, views, engagement, and reach across all platforms.
  • Timely execution of content calendars and campaigns.
  • Quality and consistency of creative output from the content and design teams.
  • Data-driven optimization to maximize social media ROI.

Apply Now:

Send your CV along with CCTC/LCTC, ECTC & notice period to or with a brief note on your most successful organic social media growth achievement.

  • Social Media Manager

    19 hours ago

    Coimbatore, Tamil Nadu, India Easa College Of Engineering & Technology Full time ₹ 4,00,000 - ₹ 12,00,000 per year

    Company OverviewEASA College of Engineering & Technology (Autonomous) is a prestigious higher education institution based in Coimbatore, Tamil Nadu, India. Dedicated to fostering innovation and excellence in engineering education, the college boasts a dynamic team and provides an enriching academic environment. With a commitment to academic excellence, Easa...

  • Social Media Manager

    15 hours ago

    Coimbatore, Tamil Nadu, India Health Is Luxury Full time ₹ 6,00,000 - ₹ 12,00,000 per year

    Company DescriptionAt Health Is Luxury (HIL), our mission is to empower individuals by providing personalized fitness and health solutions that address their unique challenges. We strive to bridge the gap between fitness and health by focusing on holistic well-being, combining expert fitness training, nutritional guidance, and medical support. Our goal is to...

  • Social Media Manager

    2 days ago

    Coimbatore, Tamil Nadu, India Advart Technologies Full time ₹ 6,00,000 - ₹ 7,20,000 per year

    Job Title: Social Media Marketing ManagerLocation: Peelamedu, CoimbatoreExperience: 1-3 YearsEmployment Type: Full-Time, On-siteRole Overview:We are seeking a motivated and creative Social media Marketing Manager to join our team. In this position, you will play a key role in identifying social media trends and helping to curate engaging content that aligns...

  • Social Media Manager

    4 days ago

    Coimbatore, Tamil Nadu, India Peak Performance Advisors (OPS) PVTLTD Full time ₹ 1,80,000 - ₹ 2,40,000 per year

    Job Title: Social Media ManagerLocation: Peelamedu, CoimbatoreExperience: 1–5 yearsSalary: ₹15,000 – ₹20,000 per monthEmployment Type: Full-timeAbout the Rolewe are seeking a creative and strategic Social Media Manager to handle our online presence across multiple platforms. The ideal candidate will be responsible for planning, creating, and...

  • Social Media Manager

    2 days ago

    Coimbatore, Tamil Nadu, India Srichand Consultancy Full time ₹ 3,60,000 - ₹ 5,40,000 per year

    Job SummaryWe are seeking a seasoned Social Media Manager who brings 4‑6 years of hands‑on experience managing social channels, plus strong editing skills (text, image, basic video). You will be responsible for developing and executing social media strategy, producing and polishing content, and ensuring that all output is brand‑consistent, engaging,...

  • Social media

    1 week ago

    Coimbatore, Tamil Nadu, India Prognova Full time ₹ 40,00,000 - ₹ 80,00,000 per year

    Join a leading UK-based Digital Agency expanding its presence in India We're looking for a Comms Managed Executive to drive strategic communication across digital platforms. If you excel in messaging, multi-channel campaigns, and ensuring brand consistency—and have a creative yet analytical mindset—this is your chance to make an impact. Stay ahead of...

  • Social Media

    1 week ago

    Coimbatore, Tamil Nadu, India Prognova Partners Pvt Ltd Full time ₹ 6,00,000 - ₹ 10,00,000 per year

    Job Title: Comms Managed ExecutiveLocation: CoimbatoreExperience: 5+ yearsResponsibilities:Execute a range of marketing services for franchisees as part of the in-house marketing agency team.Collaborate with the UK-based team to enhance local brand presence, drive lead generation, and increase revenue.Manage social media accounts, create content, execute...

  • Social Media Executive

    2 weeks ago

    Coimbatore, Tamil Nadu, India Srichand Consultancy Full time ₹ 30,00,000 - ₹ 36,00,000 per year

    Job Summary:The Social Media Manager is responsible for developing, implementing, and managing the company's social media strategy to enhance brand awareness, engage with the audience, and drive website traffic and conversions. This role involves content creation, community management, and data analysis to optimize social media performance.Key...

  • Social Media Associate

    1 week ago

    Coimbatore, Tamil Nadu, India Entri Full time ₹ 35,000 - ₹ 42,000 per year

    We're looking for a Social Media Associate to join our dynamic team at Coimbatore As a Social Media Associate, you'll be responsible for creating and implementing social media strategies to engage our audience, increase brand awareness, and drive website traffic.Responsibilities:Develop and publish high-quality content across social media platforms...

  • Social Media Specialist

    6 days ago

    Coimbatore, Tamil Nadu, India Rush Republic Full time ₹ 6,00,000 - ₹ 12,00,000 per year

    Job Title:Social Media SpecialistLocation:Coimbatore, Tamil Nadu (On-site)Company:Rush Republic – Digital Marketing AgencyExperience Required:Minimum 2 YearsEmployment Type:Full-TimeAbout Us:Rush Republic is a fast-growing creative digital marketing agency known for bold campaigns, strategic content, and a vibrant work culture. As we continue to expand our...