User Insights
2 days ago
Job Description:
This role focuses on uncovering and interpreting the needs, motivations, and pain points of both existing and potential MOBA players in India. By gathering user feedback and behavioral data from multiple channels, the role transforms insights into actionable product improvements and go-to-market strategies. We are seeking a
user insights expert,
not merely a community or research manager; someone who can bridge player understanding with product and marketing strategy in the Indian gaming landscape.
Responsibilities:
- Conduct player research through surveys, interviews, community listening, and market analysis to deeply understand user motivations, unmet needs, and pain points.
- Collaborate closely with analysts and researchers to identify user needs and market opportunities in India. Provide strategic recommendations on product features and marketing campaigns, and develop frameworks and actionable insights that inform gameplay content, cosmetic offerings, metagame systems, and publishing initiatives.
- Drive product strategy to effectively meet the needs of our target audience, and lead cross-functional teams including R&D, publishing, and other key departments to successfully execute these strategies.
Desired Qualifications:
- 5+ years of experience in user research, business strategy, product management, or consulting within the gaming industry.
- Proven experience supporting live-service or competitive titles.
- Strong understanding of MOBA players' motivations and in-game behaviors.
- Demonstrated experience in leveraging insights to shape marketing, segmentation, and publishing strategies.
- Excellent analytical and communication skills, with a proactive and goal-driven mindset.
- Proficiency in English and Hindi (or other major Indian languages); deep understanding of Indian gaming culture and user habits.
- Willingness to travel occasionally to HQ China for cross-regional collaboration.
Unleash Your Potential at MOONTON Games
MOONTON Games is one of the pioneers of mobile gaming with Mobile Legends: Bang Bang. But we're also so much more We're a global game development and publishing powerhouse with our award-winning games and intellectual properties
At MOONTON Games, we believe in having an open, collaborative environment where creativity, teamwork, and shared passion thrive. Whether you're a seasoned game developer, a marketing guru, an esports enthusiast, or from another discipline, your unique skills and perspectives are valued here. Join us on an exciting journey to create innovative, world-class games that connect players around the globe. At MOONTON Games, the possibilities are endless.
Perks & Benefits
Flexible working hour arrangements
Work-In-Office meal benefits
Unlimited office pantry snacks & afternoon tea arrangements
Exclusive in-game benefits
Comprehensive medical benefits
Attractive bonus structure
Collaboration with a dynamic, global team around the world
Rank promotion program
Convenient & accessible locations
Mentorship program for new employees to quickly get familiar with the business and corporate culture
Annual company trip
Fun celebrations during major festivals
Team building activities
Mental health & wellness initiatives
MOONTON Talks & educational programs
Exclusive game-themed gifts during special occasions
Apply via LinkedIn now to unleash legendary moments together Only shortlisted candidates will be notified.
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