marketing manager

ABC Group is committed to make the world better place through innovative business which provide inspiration for luxury living. Having the largest collection of trend setting decors for floor, wall, sanitary wares products and building materials by the world's best production house, ABC carriers a mission to serve the customer better forever.

ABC Group started its journey in December 1998 from Taliparamba, Kerala, India. Today, ABC Group is the synonym for high quality tiles, sanitary wares, bathroom fittings and allied building materials. ABC Group has been taking the high road of success for the last 26 years. Today the group is growing stronger and stronger in key areas of business like Customer trust, Warehousing, Supply Chain management thus Global Expansion.

Roles & Responsibilities:

1. Market Study & Analysis

Research and analyze current market trends.

Collect data on upcoming projects (hospitals, villas, government projects, residences, malls, etc.).

Conduct demographic surveys to identify potential customers.

Carry out competitor surveys on price, product, brand, design, and payment strategies.

Conduct market research to evaluate customer response to new products.

Monitor product performance and recommend modifications to marketing strategies.

2. Site Visits & Clientele Development

Confirm and schedule appointments with customers and dealers.

Organize showroom visits to address customer requirements.

Prepare and maintain a directory of prospective clients.

Execute cold calling and follow-ups with agents, architects, builders, contractors, designers, and engineers.

3. Sales & Marketing

Support the marketing team in pricing strategy development.

Ensure availability of company profile, catalogues, and price lists during appointments.

Present e-catalogues and services to customers.

Build and maintain strong, long-term customer relationships.

Identify sales leads and assist clients in product selection and brand finalization.

Close sales while clearly communicating payment terms and conditions.

Ensure timely collection of trade payments.

Coordinate timely delivery of confirmed orders.

Provide exceptional pre- and post-sales support.

Work with internal departments to resolve complaints.

Engage in digital and online marketing initiatives.

Achieve sales and collection targets.

Supervise marketing team activities to ensure task completion and goal achievement.

4. Exhibitions & Events

Organize and participate in company exhibitions and marketing events.

Coordinate with the Design & Execution (DNE) team for display arrangements.

Collect new data and follow up with leads generated during events.

5. Branding & Sales Promotion

Assist in creating promotional materials (brochures, blogs, marketing content).

Support in identifying suitable sites for hoardings.

Coordinate promotional schemes and gift distributions.

6. Project Coordination

Collect plans and designs from clients/dealers (kitchen, bathrooms, interiors, claddings, etc.).

Provide predesigned templates and plans from the Design & Execution team.

Finalize products and materials with clients, ensuring design updates are obtained.

Ensure timely completion of displays and mockups.

Manage service charge collection for design services, if applicable.

7. Reports & Documentation

Prepare reports, graphs, and detailed data analysis using software tools.

Present research findings through reports and presentations.

Submit weekly and monthly reports as required.

8. Customer Satisfaction & Service

Maintain high standards of customer satisfaction during pre- and post-sales.Provide swift service availability to address urgent customer requirements.

Minimum 3 - 5 years experience in similair field

Good Communication

Two Wheeler must

as per company policy