Senior Influencer Marketing Manager

2 weeks ago


Mumbai Metropolitan Region, India OLIVER Agency Full time US$ 9,00,000 - US$ 12,00,000 per year

Established in 2004,
OLIVER
is the world's first and only specialist in designing, building, and running bespoke in-house agencies and marketing ecosystems for brands. We partner with over 300 clients in 40+ countries and counting. Our unique model drives creativity and efficiency, allowing us to deliver tailored solutions that resonate deeply with audiences.

As a part of
The Brandtech Group
, we're at the forefront of leveraging cutting-edge AI technology to revolutionise how we create and deliver work. Our
AI solutions
enhance efficiency, spark creativity, and drive insightful decision-making, empowering our teams to produce innovative and impactful results.

Role:
Senior Influencer Marketing Manager

Location:
Mumbai, India

About the role:
We are looking for a creative mind with experience and expertise in Influencer Marketing. The role involves understanding of the brand, its category, a knack for beauty, and understand of the FMCG sector. You will identify, lead, creatively direct, and execute influencer marketing & creative content for some leading beauty brands.

As an Influencer Marketing Manager, you need to have prior experience in a managerial role in digital marketing. Your job duties will include identifying new partnership opportunities, developing relationships with prominent influencers/ agencies, and brainstorming creative and engaging content ideas for influencer campaigns targeting different social media platforms.

One needs to have an in-depth understanding of the social media and influencer landscape and proficiency in analytics tools as well as creating and executing communication strategy alongside the brand team.

What you will be doing:

  • Develop and execute influencer marketing strategies and creative campaigns
  • Identify and build relationships with prominent influencers and thought leaders
  • Attend relevant events for networking and business purposes
  • Develop content ideas and curate content
  • Research relevant industry experts, competitors, target audience and users
  • Brainstorm new, creative approaches to influencer campaigns
  • Keep abreast of emerging trends, technologies and influencers
  • Liaising with the marketing team to create and coordinate marketing strategies that work across different channels
  • Overseeing the development and implementation of all influencer campaigns from ideation to execution
  • Creative planning and supervising shoots from time to time
  • Set up and track Key Performance Indicators (KPIs) to measure the campaign's success
  • Serve as a liaison between our brand ambassadors/influencers/agencies and the marketing team
  • Identify new opportunities for collaborating with established influencers and come up with innovative ways to approach influencer campaigns
  • Cultivate professional partnerships with existing contacts
  • Work with the marketing and design team to post influencer content on social media platforms
  • Research market data and trends to establish best practices related to influencer campaigns
  • Generate and present reports on campaign performance
  • Keep up-to-date with the latest trends on social media and in the influencer community to provide recommendations for future campaigns

What you need to be great in this role:

  • Degree in Marketing, Communications or any similar field
  • Prior experience in leading influencer marketing campaigns
  • Prior experience in beauty & FMCG sector
  • Proficiency in analytics tools (Google Analytics, HubSpot, or TapInfluence)
  • Proven track record in outreach campaign strategies
  • In depth knowledge of social media marketing industry
  • Impeccable verbal and written communication skills
  • Well organized with great time management skills
  • Outstanding project management skills
  • Excellent interpersonal and relationship buildingskills
  • Networking aptitude
  • Thorough understanding of current social media and influencer marketing trends
  • Proven experience in using social media platforms as marketing channels
  • Excellent communication and relationship-building skills
  • Passion for and inquisitive about AI and new technologies
  • Understanding and knowledge of AI tools is beneficial, but ability to learn and digest benefits and features of AI tools is critical

Req ID: 13843

Our values shape everything we do:

Be
Ambitious
to succeed

Be
Imaginative
to push the boundaries of what's possible

Be
Inspirational
to do groundbreaking work

Be
always learning and listening
to understand

Be
Results-focused
to exceed expectations

Be
actively pro-inclusive and anti-racist
across our community, clients and creations

OLIVER,
a part of the Brandtech Group, is an equal opportunity employer committed to creating an inclusive working environment where all employees are encouraged to reach their full potential, and individual differences are valued and respected. All applicants shall be considered for employment without regard to race, ethnicity, religion, gender, sexual orientation, gender identity, age, neurodivergence, disability status, or any other characteristic protected by local laws.
OLIVER has set ambitious environmental goals around sustainability, with science-based emissions reduction targets. Collectively, we work towards our mission, embedding sustainability into every department and through every stage of the project lifecycle.



  • Mumbai, Maharashtra, India Vavo Digital | Influencer Marketing Full time ₹ 6,00,000 - ₹ 12,00,000 per year

    Company DescriptionWelcome to Vavo Digital, where innovation meets marketing excellence. Based in India and expanding into Dubai, we specialize in creating impactful influencer campaigns that cater to various budget needs. Our refined framework ensures your brand is amplified through trusted influencers across multiple platforms such as Instagram, LinkedIn,...


  • Mumbai, India Vavo Digital | Influencer Marketing Full time

    Company Description Welcome to Vavo Digital, where innovation meets marketing excellence. Based in India and expanding into Dubai, we specialize in creating impactful influencer campaigns that cater to various budget needs. Our refined framework ensures your brand is amplified through trusted influencers across multiple platforms such as Instagram, LinkedIn,...


  • Mumbai, Maharashtra, India URPopular - Influencer Marketing Co Full time

    Job DescriptionJob Description Influencer Marketing Associate (06 months experience)Position: Influencer Marketing Fresher (Entry-Level)Experience Required: 06 months in Influencer MarketingEmployment Type: Full-timeAbout the RoleWe are looking for a sharp, ambitious individual who wants to build a strong career in influencer marketing. This is a...


  • Mumbai, Maharashtra, India URPopular - Influencer Marketing Co Full time ₹ 4,00,000 - ₹ 8,00,000 per year

    Job Description – Influencer Marketing Associate (0–6 months experience)Position: Influencer Marketing Fresher (Entry-Level)Experience Required: 0–6 months in Influencer MarketingEmployment Type: Full-time⸻About the RoleWe are looking for a sharp, ambitious individual who wants to build a strong career in influencer marketing. This is a high-energy,...

  • Influencer Marketing

    2 weeks ago


    Mumbai Metropolitan Region, India Beco Full time ₹ 9,00,000 - ₹ 12,00,000 per year

    Job Title - Influencer Marketing - ExecutiveAbout BecoWe make everyday home and kitchen products using natural ingredients and sustainable alternatives. Our goal is simple: better products for you, without harming the environment.About the RoleWe are looking for a proactive and detail-drivenInfluencer Marketing Executiveto join our growing team. The ideal...


  • Andheri, Mumbai, Maharashtra, India Budding Influencer Full time

    Title :Influencer Marketing Intern Location: Andheri (Mumbai) About the company: Budding Influencers is an Influencer marketing platform that deals with the Influencer marketing needs of businesses, where we help your business to grow with our community of more than 20,000+ influencers across India. To date, we have served Job more than 400+ brands...


  • Mumbai, India URPopular - Influencer Marketing Co Full time

    Job Description Job Description Influencer Marketing Associate (06 months experience) Position: Influencer Marketing Fresher (Entry-Level) Experience Required: 06 months in Influencer Marketing Employment Type: Full-time About the Role We are looking for a sharp, ambitious individual who wants to build a strong career in influencer marketing. This is a...


  • Mumbai Metropolitan Region, India Barcode Entertainment : Strategic Brand Solutions Full time ₹ 4,00,000 - ₹ 8,00,000 per year

    About the Role:We are looking for a detail-oriented and proactiveInfluencer Marketing Associateto manage end-to-end influencer campaigns. This role requires strong organizational skills, hands-on execution ability, and the knack for building lasting relationships with influencers while ensuring campaigns are delivered seamlessly and on time.Key...


  • Mumbai Metropolitan Region, India Schbang Full time US$ 90,000 - US$ 1,20,000 per year

    Job Summary:We are seeking a creative and results-drivenInfluencer Marketing Executiveto support and grow our influencer marketing efforts. You will be responsible for identifying relevant influencers, building strong relationships, managing campaigns, and driving brand awareness through strategic partnerships across social media platforms.Key...


  • Mumbai Metropolitan Region, India Break The Code Full time ₹ 9,00,000 - ₹ 12,00,000 per year

    Key ResponsibilitiesConduct market research to identify key trends and opportunities in the influencer marketing spaceCollaborate with the marketing team to develop influencer campaign strategies that align with brand objectivesAssist in identifying and recruiting influencers that resonate with our target audienceManage relationships with influencers,...