Customer Acquisition Manager

3 days ago

Jaipur, Rajasthan, India Neogrowth Credit Full time ₹ 6,00,000 - ₹ 12,00,000 per year

Role & responsibilities

As a Customer Acquisition Manager (CAM/Senior CAM), you will be responsible for acquiring new clients for Loan Against Property (LAP), driving sales and generating business for the organization. This is a field-based, target-driven sales role requiring strong market networking and product knowledge. The acquisition would be through Direct Channels like Events, Exhibitions, Road Shows, Database & Micro marketing Activities

Sourcing & Lead Generation

  • Identify and acquire new MSME customers through Direct Acquisition using field visits, telecalling references, micro-marketing activity and market research.
  • Build a strong local market presence to generate a steady pipeline of secured LAP business leads and disbursement.
  • Build a profitable customer pool of 25 MSME customers as a Key Account Manager (KAM) and manage the entire customer life cycle for any service queries, renewals, top ups, SOA etc.

File Login & Application Processing

  • Collect accurate customer documentation and ensure timely login of loan applications. Guide customers through eligibility and documentation, ensuring compliance with internal policies.
  • Cross-functional Collaboration Coordinate with Credit, Risk, Operations, and Legal, Technical teams for smooth file processing and issue resolution.
  • Act as the single point of contact for internal follow-ups and ensure end-to-end loan application execution.

Disbursement & post-sales follow-Up

Track loan application status and facilitate timely disbursement by resolving process delays.

Explain disbursement terms and support clients with post-loan queries and servicing needs.

Relationship Building & Client Retention

Build strong client relationships to drive repeat business, referrals, and long-term loyalty.

Maintain regular client engagement to understand evolving needs and offer tailored financial solutions

Proactive On-Ground Outreach

Conduct regular face-to-face visits to rural & semi-urban markets identify new loan leads (home/SME/microfinance), explain our products clearly, and assist customers through application and documentation processes, ensuring compliance with RBI & internal KYC standards Lead in-person recovery efforts by visiting delinquent borrowers' residences or businesses to collect overdue payments, assess individual financial situations, and develop tailored repayment arrangements compliant with RBI guidelines

Preferred candidate profile

Early bucket- PDM and collection management Drive portfolio quality through Pre Delinquency and Collection Management drivers like presentation date, EMI amount, SMS/ tele calling/ Notification and help to collect overdue amount along with penal charges/ late payment interest through direct customer engagement, regular field collection efforts and visits

Qualification & Experience:

Educational Background

Graduate/ Postgraduate in Commerce, Science, or any related field (mandatory).

Experience Requirements

1 to 5 years of experience in a Bank, NBFC, or Insurance company, preferably in a direct acquisition model Prior experience in selling HL, LAP is Preferable

Key Skills &Competencies:

  • strong local market knowledge and merchant network.
  • Good understanding of loan products, customer needs, and financial documentation.

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