Social Media Marketing Specialist
2 weeks ago
Company Description
IKIO is a leading US-based manufacturer specializing in high-quality LED lighting solutions for various applications including Commercial, Industrial, Multi-family Residential, Hazardous Location, and Solar Outdoor.
Role Description
We are seeking a
Senior Social Media Marketing professional
to lead our brand's online presence. The ideal candidate will have experience in
managing US-based audiences
and a passion for creating engaging content, preferably in the interiors or décor industry.
Key Responsibilities
- Develop and execute
social media strategies
to strengthen brand presence and audience engagement. - Manage and grow brand visibility across platforms (Instagram, Facebook, LinkedIn etc.).
- Plan and execute
content calendars
with creative posts, reels, and campaigns designed for US markets. - Collaborate with design and content teams to deliver
high-quality, visually appealing content
. - Run and monitor
paid campaigns
across social channels. - Analyze performance metrics, generate
insightful reports
, and optimize strategies. - Stay updated on the latest
social media trends
.
Requirements
- 3–5 years of hands-on experience
in social media marketing. - Proven experience in managing
US-based audiences
. - Industry background in interiors/décor/lifestyle is a strong plus.
- Strong skills in
content creation, storytelling, and campaign management
. - Familiarity with social media analytics tools (Meta Business Suite or similar).
- Excellent communication and creativity.
-
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