Sr. Marketing Executive
4 days ago
Job Title: Sr. Marketing Executive – Bollywood & Film Industry (Lighting & Cinematographic Equipment)
Location: Mumbai, India
Department: Marketing & Sales
We are seeking a dynamic and well-connected Sr. Marketing Executive with strong relationships in the Bollywood and film production ecosystem. The role focuses on promoting and expanding the market presence of our lighting and cinematographic equipment among filmmakers, cinematographers, production houses, studios, OTT creators, and rental companies. The ideal candidate will have deep knowledge of film production workflows, industry trends, and technical understanding of professional lighting and camera support equipment.
Key Responsibilities
- Develop and execute marketing strategies specifically targeting film production houses, studios, cinematographers, and line producers.
- Build and maintain strong relationships with Directors of Photography (DOPs), lighting designers, gaffers, assistant cameramen, production managers, and rental companies.
- Visit film sets, studios, and production offices to promote and demonstrate lighting and cinematography products.
- Identify upcoming film and OTT projects in pre-production and pitch equipment solutions.
- Plan and manage product demonstrations, workshops, and on-set trials.
- Coordinate with technical teams to provide customized lighting packages and solutions.
- Monitor competitor activities, trends in film technology, and new product launches.
- Represent the brand at film festivals, trade exhibitions, and industry networking events.
- Work closely with the digital marketing team to create industry-specific campaigns and content.
- Track leads, prepare sales reports, and achieve monthly/quarterly targets.
Required Skills & Qualifications
- Bachelor's degree in Marketing, Film Studies, Media, or a related field.
- 3 years of experience in marketing or business development within the film/entertainment/production equipment industry.
- Strong understanding of film lighting, grip, cinematography, and production requirements.
- Established network with DOPs, production houses, studios, and line producers in Bollywood/Mumbai.
- Excellent communication, negotiation, and presentation skills.
- Ability to work flexible hours and visit film locations as needed.
Job Type: Full-time
Pay: ₹30, ₹45,000.00 per month
Work Location: In person
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