Senior Sales Manager

21 hours ago

Bilaspur Korba, India AR Enterprises Full time ₹ 9,00,000 - ₹ 12,00,000 per year

Job Title: Senior Sales Manager TMT Bars

Location: Korba, Chhattisgarh

Department: Sales & Marketing

Industry: Steel / TMT Bars / Construction Materials

Reports To: Regional Sales Head / Zonal Sales Manager

Job Summary:

The Senior Sales Manager will be responsible for driving sales and market growth of TMT bars in the Korba region. The role involves developing dealer/distributor networks, managing key accounts, leading the sales team, and ensuring achievement of revenue and volume targets while maintaining strong relationships with channel partners and end customers.

Key Responsibilities:

  • Develop and execute sales strategies to achieve monthly, quarterly, and annual sales targets for TMT bars in the Korba region.
  • Identify, appoint, and manage dealers, distributors, and retailers in the assigned territory.
  • Build and maintain strong relationships with contractors, builders, fabricators, and project customers.
  • Monitor competitor activities, market trends, and pricing strategies to maintain a competitive edge.
  • Ensure timely collections and adherence to credit control policies.
  • Lead, train, and motivate the regional sales team to achieve performance goals.
  • Conduct regular market visits to assess demand, product performance, and customer satisfaction.
  • Collaborate with marketing and logistics teams to ensure adequate product availability and promotional activities.
  • Prepare and present sales forecasts, performance reports, and MIS data to management.

Key Skills & Competencies:

  • Strong understanding of TMT bar / construction materials market.
  • Excellent dealer network development and relationship management skills.
  • Proven ability in sales planning, negotiation, and team leadership.
  • Strong analytical and communication skills.
  • Proficient in MS Excel, PowerPoint, and CRM tools.

Qualifications & Experience:

  • Education: Graduate in any discipline (BBA/B.Com/B.E. preferred); MBA in Marketing will be an added advantage.
  • Experience: Minimum 8–12 years of sales experience in TMT bars / steel / building materials industry, with at least 3 years in a managerial role.
  • Language: Proficiency in Hindi and English; local language (Chhattisgarhi) preferred.
  • Other: Must have a valid driving license and willingness to travel extensively within the region.

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