App Marketing Manager

5 days ago

Delhi, Delhi, India Weekday AI Full time ₹ 2,50,000 - ₹ 7,50,000 per year

This role is for one of the Weekday's clients

Company Name: Studio MosaicMin Experience: 1 years

Location: Delhi, NOIDA, Gurgaon, Greater Noida

JobType: full-time

We are looking for bright, driven, and enthusiastic individuals who are excited to work in a dynamic startup environment and take full ownership of driving growth for mobile apps. As an App Marketing Manager, you will be responsible for end-to-end client growth outcomes—combining marketing strategy, product recommendations, and business insights to deliver measurable results and long-term success for mobile app businesses.

Requirements

Key Responsibilities

  • Develop and execute comprehensive growth strategies for app clients, including App Store Optimization (ASO), Paid Acquisition, Monetization, and Retention.
  • Partner with clients (founders, product leads, CMOs) to understand goals and translate them into actionable growth roadmaps.
  • Lead product-level growth initiatives, such as onboarding optimization, paywall improvements, funnel analysis, and enhancing in-app conversions.
  • Monitor, calculate, and optimize key metrics like CAC, ROAS, LTV, and retention while analyzing user journeys and app performance.
  • Collaborate with internal teams—User Acquisition, ASO, and Creative—to execute growth plans and run experiments.
  • Create and refine ASO strategies, including keyword planning, creative assets, and metadata optimization, to boost organic performance.
  • Work closely with performance marketing specialists to optimize campaigns across Meta, Google UAC, and Apple Search Ads, ensuring efficiency and scale.
  • Utilize tools such as Firebase, AppsFlyer, Mixpanel, AppTweak, and Data Studio to uncover insights and improvement opportunities.
  • Maintain strong client relationships with regular check-ins and reviews, presenting results, insights, and future strategies.

Required Skills & Competencies

  • 1–4 years of experience in mobile app marketing, digital strategy, or growth consulting.
  • Understanding of the app ecosystem, including paid ads, app store dynamics, analytics, and in-app behavior.
  • Hands-on experience with ASO, Facebook Ads, Google Ads, or Apple Search Ads preferred.
  • Strong analytical mindset with the ability to derive actionable insights from data.
  • Awareness of design principles and their impact on ad and app store performance.
  • Excellent communication skills—able to clearly explain strategies and insights to clients and internal teams.

Preferred Personality Traits

  • Passion for mobile apps and digital marketing.
  • High ownership mindset and self-starter attitude.
  • Ability to manage multiple projects and perform under tight deadlines.
  • Collaborative team player who thrives in a supportive and fun work culture.

Skills
App Marketing | Growth Marketing | Digital Marketing | App Store Optimization (ASO) | Mobile Marketing | Online Marketing | Digital Analytics | Growth Strategies | Data Analysis | Marketing Strategy

  • App Marketing Manager

    2 weeks ago

    Delhi, Delhi, India Weekday AI Full time ₹ 2,00,000 - ₹ 12,00,000 per year

    This role is for one of the Weekday's clientsMin Experience: 1 yearsLocation: Delhi, NOIDA, Gurgaon, Greater NoidaJobType: full-timeWe are looking for bright, driven, and enthusiastic individuals who are excited to work in a dynamic startup environment and take full ownership of driving growth for mobile apps. As an App Marketing Manager, you will be...

  • App Marketing Manager Position

    2 days ago

    Delhi, Delhi, India SMC Group Full time ₹ 6,00,000 - ₹ 12,00,000 per year

    Job Title: App Marketing ManagerIndustry: Financial Services/BrokingEmployment Type: Full Time, PermanentRole Category: Digital MarketingJob DescriptionWe are looking for an experienced App Marketing Manager to drive user acquisition, engagement, and retention for our applications. The ideal candidate will have a deep understanding of digital marketing...

  • Campaign Manager

    1 week ago

    Delhi, Delhi, India Perridot Manager Full time ₹ 6,00,000 - ₹ 12,00,000 per year

    Campaign Manager Peridot Media (Meme Marketing)Plan and execute creative meme campaigns.Coordinate with clients and internal teams.Track trends to create viral content.Analyze results and optimize performance.

  • Video Editor

    1 day ago

    Delhi, Delhi, India TalentPop App Full time US$ 1,04,000 - US$ 1,30,878 per year

    Join TalentPop App and help us shape captivating content that leaves a lasting impressionWe're on the lookout for creative minds to bring stories to life through dynamic video and design assets. If you're passionate about visual storytelling and thrive in a fast-paced, remote environment, this could be the perfect role for you.Perks & BenefitsAnnual...

  • Community Marketing Associate

    2 days ago

    Delhi, Delhi, India Jolt App Full time ₹ 4,00,000 - ₹ 8,00,000 per year

    WE'RE HIRING Position:Community Marketing Associate Location: Netaji Subhash Place, Delhi Work Mode: On-site Only What You'll Rock At:Prospect Engagement: Initiate and nurture contact with potential users via messaging/emails.Data Management: Maintain detailed and accurate records within google sheets / excel.Data-Driven Outreach: Analyse outreach...

  • Digital Marketing Account Manager

    2 weeks ago

    New Delhi, Delhi, India, Delhi EoR Marketing Full time

    Digital Marketing Account ManagerLocation: Remote / Flexible Type: Contract to Full TimeWe’re looking for an experienced Digital Marketing Account Manager to join our team. This role is all about building strong client relationships, overseeing marketing campaigns, and ensuring our clients see measurable results. Fluent in English, with excellent written...

  • Marketing Manager

    2 weeks ago

    New Delhi, Delhi, India, Delhi D Globalist. Full time

    Job descriptionAbout D GlobalistAccelerating the world’s most ambitious entrepreneurs to build borderless businesses- D Globalist is a global-first business scaling ecosystem that transforms visionary founders in to ‘eXtrepreneurs’ - limitless leaders building for international markets from day one. Operating across 10+ countries, we’re the strategic...

  • Junior React Native Developer

    1 week ago

    Delhi, Delhi, India App Oven Studios Full time ₹ 6,00,000 - ₹ 12,00,000 per year

    Junior React Native Developer (On-Site, Delhi)Join App Oven StudiosWe're on the lookout for a React Native Developer who thrives on ownership and efficiency.At App Oven Studios, you'll work closely with the founding team to ship production-ready mobile apps for companies looking to expand their e-commerce, startups, private apps for companies to internally...

  • Digital Marketing Manager

    7 days ago

    Delhi, Delhi, India shubham@hitfame Full time ₹ 15,00,000 - ₹ 25,00,000 per year

    Digital Marketing & Growth Manager for HitFame (Delhi NCR). Lead 360 digital strategy, app marketing, SEO/ASO, performance & affiliate campaigns, and subscription growth for Indias leading entertainment-tech platform. Experience: 8–15 yrs.

  • Digital Marketing Manager

    2 days ago

    Delhi, Delhi, India shubham@hitfame Full time ₹ 9,00,000 - ₹ 12,00,000 per year

    Responsibilities:* Develop growth strategies & execute plans* Manage digital marketing campaigns across platforms* Monitor ROI, optimize performance* Collaborate with cross-functional teams on app & affiliate marketing