Marketplace & Growth Strategist

7 days ago

Mumbai, Maharashtra, India Simply Nam Beauty Full time

Role Overview:

As the Manager – Marketplace & Growth Strategist, you will own the end-to-end P&L for all marketplace platforms and drive data-led growth strategies across e-commerce and quick commerce channels. This is a cross-functional role combining marketplace optimization, customer acquisition, analytics, and stakeholder management. You'll serve as the key point of contact for external marketplace partners, while internally driving business performance through structured execution and strategic growth planning. A strong command of communication, organization, and data analytics is essential.

Key Responsibilities:

1. Strategy, Execution & Growth:

● Define and execute short- and long-term growth strategies across marketplaces and D2C.

● Identify and act on opportunities across pricing, promotions, customer journey, user funnels, and channel expansion.

● Set and monitor KPIs such as CAC, LTV, AOV, repeat rate, conversion rate, etc., with a focus on sustainable revenue growth.

● Lead A/B tests and growth experiments to optimize customer acquisition and retention.

2. Marketplace Management:

● Own marketplace operations end-to-end — listings, pricing, promotions, and visibility.

● Build and optimize catalog and inventory across e-commerce and quick commerce platforms.

● Track sales performance, assortment gaps, and competitor benchmarking across marketplaces.

3. Relationship Management (External & Internal):

● Act as the primary Relationship Manager for all external marketplace partners (Amazon, Flipkart, Blinkit, etc.) and ensure alignment on growth initiatives, promotional events, and business reviews.

● Represent the brand externally in a polished, professional, and commercially strategic manner.

● Work cross-functionally with supply chain, finance, marketing, brand, and leadership teams to ensure seamless execution.

4. Data Analytics & Insights:

● Use analytics tools (Excel, SQL, GA, Tableau, etc.) to derive insights on customer behavior, channel performance, and funnel drop-offs.

● Deliver regular reporting dashboards and business reviews, identifying key growth levers.

● Make data-driven decisions to optimize spends, improve ROI, and refine GTM strategy.

5. Project Management & Execution:

● Drive multiple initiatives across teams and platforms with clear ownership and timelines.

● Maintain structured workflows, trackers, and SOPs to manage operational complexity.

● Ensure deadlines are met with a high standard of execution and follow-through.

Key Qualifications:

● 3–6 years of experience in e-commerce, marketplace, or growth marketing roles.

● Excellent communication and relationship-building skills, both written and verbal.

● Strong analytical skills; proficiency with data tools and comfort with numbers.

● Proven track record of owning marketplace performance and driving measurable growth.

● Experience managing P&L, working with external platforms, and optimizing cost structures.

● High attention to detail, process-oriented, and strong organizational/project management skills.

● Comfortable working in a fast-paced, dynamic, and cross-functional environment.

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