Performance Marketer

2 weeks ago

Kolkata, West Bengal, India A1 human wealth management private limited Full time ₹ 3,60,000 - ₹ 4,80,000 per year

Job Title: Performance Marketer

Location :Kolkata (Nagerbazar)

Industry: Hospitality & Restaurants

Experience : 2 - 4 Years

Education: Bachelor's Degree in Any Domain

Reporting To: Brand Manager Salary : 3.60 LPA to 4.80 LPA

Job Responsibilities

  • Plan, execute, and optimize paid marketing campaigns across Google, Meta, and other digital platforms.
  • Track KPIs, monitor campaign performance, and make continuous improvements to maximize ROI.
  • Run targeted campaigns for restaurant brands and catering verticals.
  • Analyze campaign data, prepare reports, and provide actionable insights.
  • Collaborate with creative, content, and operations teams to ensure smooth execution.
  • Manage seasonal and festive marketing campaigns with innovation and impact.
  • Scale campaigns effectively while staying within budget.

Required Skills & Experience

  • 2–4 years of hands-on experience in paid marketing & performance campaigns.
  • Proficiency in Meta Ads, Google Ads, GA4, and third-party tracking tools.
  • Strong understanding of consumer behavior and trends in the F&B/hospitality sector.
  • Creative and analytical mindset with the ability to adapt quickly.
  • Ability to thrive in a fast-paced, results-driven environment.
  • Skilled in managing budgets and scaling campaigns smartly.

Job Type: Full-time

Pay: ₹30, ₹40,000.00 per month

Benefits:

  • Health insurance
  • Provident Fund

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