Area Sales Manager

Dated:

Position - TM/ASM/RM(Biologics)

Develop and implement strategies to increase market share through the identification of targeted

commercial and/or government physician practices, hospitals, wound care clinics, medical

centers, surgical centers and related entities within the assigned territory. Promote and sell the

Company's products and tissues by interacting with established customers and developing new

prospects.

Essential Duties And Responsibilities

Drive sales growth and achieve defined sales performance goals (based on historical

company sales) for products and tissue offerings

Identify, define, and execute market opportunities by implementing new marketing

strategies, developing effective sales plans, and achieving balanced revenue growth

from all customer accounts and using all sales channels (physician practices, hospitals,

wound care clinics, medical centers, surgical centers and related entities) within

assigned territory

Select presentation content from company approved resources; conduct large group

and individual CME on all company products and their usages

Research and resolve reimbursement issues for customers, working within established

policies and guidelines

Develop and maintain a collaborative relationship with company's reimbursement team

to ensure effective support is provided to physicians prescribing our products and their

billing departments

Provide accurate and timely reporting and tracking of sales activities and territory sales

forecasts

Maintain awareness of industry activities, updates and local market knowledge

Utilize key scientific medical studies to advance the customer's and prospect's

knowledge of the properties, results, and outcomes of the company's products and

tissue offerings

Define and establish territory plans to ensure achievement of revenue and sales goals

for the current period (e.g. month, quarter and year) as well as long-term growth of the

territory.

Problem Solving

Performs full range of standard professional level work that typically requires processing

and interpreting, more complex, less clearly defined issues. Identifies problems and

possible solutions and takes appropriate action to resolve

Demonstrates skill in data analysis techniques by resolving missing/incomplete

information, inconsistencies/anomalies in more complex research/data

Decision Making/Scope Of Authority

Nature of work requires increasing independence; receives guidance only on unusual

complex problems or issues

Work review typically involves periodic review of output by supervisor and/or direct

"customers" of the process

Span Of Control/Complexity

Fully competent and productive professional contributor, working independently on

larger, moderately complex projects/assignments that have direct impact on department

results

Skills/Competencies

Excellent oral, written, and interpersonal communication skills

Proficient in the Microsoft Office suite (i.e. Excel, PowerPoints, etc.)

Ability to interact with all levels of management, both internal and external, and

customers

Ability to influence others to achieve desired results using tenacity and diplomacy

Organized, flexible, and able to multitask while maintaining a high level of efficiency and

attention to detail

Strong analytical skills, strategic and technical analysis, and problem solving skills

Ability to analyze markets, plan sales strategies, present clinical and scientific data to

physicians

Proven track record of sales results and recognitions

Successful track record of achievement in sales goals and growing top line results with

history of achieving and exceeding sales objectives

Demonstrated skills in strategic selling and market analytics

Ability to build a moderate-size network of relationships with healthcare providers (i.e.

physicians, clinicians, program directors, etc.)