Performance Marketer

7 hours ago

Makarba Ahmedabad Gujarat, India IKON Marketing Consultant Full time ₹ 81,68,048 per year

Job Summary

We are looking for a Full Stack Performance Marketer who will be responsible for designing, executing, and optimizing end-to-end digital marketing campaigns across all channels. The candidate will handle the complete growth marketing funnel – from awareness to acquisition, conversion, retention, and remarketing. This role requires hands-on expertise in performance marketing, analytics, automation, and experimentation to drive measurable growth.

Key Responsibilities

· Campaign Strategy & Execution

  • Plan and run paid campaigns across Google Ads, Meta Ads (Facebook/Instagram), YouTube, LinkedIn, and emerging platforms.

  • Build, monitor, and optimize search, display, video, app install, and remarketing campaigns.

  • Manage both B2C and B2B campaigns depending on brand/business goals.

· Funnel Optimization

  • Own the customer acquisition funnel: Awareness → Consideration → Conversion → Retention.

  • Run experiments on ad creatives, landing pages, lead forms, and checkout flows to improve conversions.

  • Set up and optimize lead nurturing workflows (email/SMS/WhatsApp).

· Analytics & Data-driven Marketing

  • Track and optimize CAC, LTV, ROAS, CTR, CPA, Churn Rate.

  • Use Google Analytics, GA4, Tag Manager, Data Studio, CRM dashboards to monitor campaign success.

  • Create dashboards and reports for leadership with actionable insights.

· Growth & Automation

  • Implement marketing automation tools (HubSpot, Zoho, Mailchimp, or similar).

  • Run drip campaigns, remarketing workflows, and trigger-based customer journeys.

  • Manage lead scoring, segmentation, and retargeting to maximize ROI.

· Cross-functional Collaboration

  • Work with design and content teams for high-performing creatives and copies.

  • Collaborate with product/sales teams to align campaigns with business goals.

  • Suggest and drive A/B testing for new product features, offers, and bundles.

Key Skills & Competencies

  • Proven hands-on experience in Google Ads, Meta Ads, YouTube, LinkedIn Ads, SEO basics.

  • Strong command over conversion tracking, pixel setup, attribution models.

  • Proficiency in Google Analytics 4, Tag Manager, Data Studio, CRM & Marketing Automation tools.

  • Ability to run multi-channel campaigns and optimize budgets for performance.

  • Excellent analytical skills with strong knowledge of Excel/Sheets for campaign tracking.

  • Creative mindset with ability to experiment and innovate.

  • Strong knowledge of growth hacking techniques and performance-driven strategies.

KPIs for Success

  • Customer Acquisition Cost (CAC) vs. target

  • Return on Ad Spend (ROAS) improvement

  • Lead to Conversion % and Sales-qualified leads growth

  • Retention & Repeat Purchase %

  • Funnel conversion improvement (CTR → CVR → Sales)

Job Type: Full-time

Pay: ₹25, ₹68,067.59 per month

Experience:

  • Facebook Advertising: 3 years (Required)
  • Google Ad Manager: 4 years (Required)
  • PPC Campaign Management: 3 years (Required)

Work Location: In person

  • Performance Marketing Executive

    2 weeks ago

    Makarba, Ahmedabad, Gujarat, India NFlow Technologies Full time

    _**Job Summary**:_ - **Key Responsibilities**:_ - Plan and execute performance marketing campaigns across multiple platforms, including Google Ads, Facebook Ads, Instagram, and other digital channels. - Manage end-to-end digital marketing activities, from strategy and setup to monitoring and reporting, ensuring optimal results. - Conduct detailed keyword...

  • Performance Marketing Manager

    2 weeks ago

    Makarba, Ahmedabad, Gujarat, India baby organo Full time ₹ 8,40,000 - ₹ 10,20,000 per year

    Position- Digital Marketing ManagerExperience-7 yearsLocation- Ahmedabad (On-Site)Role SummaryWe are seeking a results-driven Performance Marketing Specialist – Meta Ads to join our growth team. In this role, you will be responsible for planning, executing, and optimizing paid marketing campaigns across Meta platforms (Facebook, Instagram, etc.). You will...

  • Performance Marketing Executive

    16 hours ago

    Makarba, Ahmedabad, Gujarat, India Natureovedic Consumers Full time

    Job Title: Performance Marketing Specialist Location: Ahmedabad Key Responsibilities: Develop and execute performance marketing strategies to drive customer acquisition, lead generation, and revenue growth. Plan, create, and optimize Google Ads campaigns, including search, display, and remarketing campaigns, to maximize ROI and achieve performance...

  • Performance Marketer

    16 hours ago

    Ahmedabad, Gujarat, India ZealousWeb Technologies Full time

    Department: Digital Marketing - Experience: Entry-Level (3+ Years) - Location: Ahmedabad We’re looking for an eager and knowledgeable **Performance Marketer** to join our Digital Marketing Team in Ahmedabad, India. You should be an excellent communicator and comfortable managing multiple tasks, you also need to be a team player and have a problem-solving...

  • Performance Marketer

    1 week ago

    Ahmedabad, Gujarat, India ZealousWeb Technologies Full time

    **Experience Required **:3+ Years **General Information** **Technical Skills**: - Strong knowledge of PPC platforms, such as Google Ads and Bing Ads, and paid social platforms, including Facebook Ads and LinkedIn Ads. - Experience with affiliate marketing and display advertising platforms. - Proficiency in web analytics tools, such as Google Analytics,...

  • Performance Marketer

    16 hours ago

    Bopal, Ahmedabad, Gujarat, India Propfront Technologies Full time

    We're seeking a Performance Marketer with proven experience taking brands from conception to market success. You'll be responsible for creating strategies to achieve measurable results, such as clicks or sales, through targeted advertising campaigns, using data to continually optimize and improve campaign effectiveness. Key Responsibilities **Strategic...

  • Performance Marketer

    1 week ago

    Thaltej, Ahmedabad, Gujarat, India BrillBrains Technolab Full time

    **Performance Marketer - Job Description** **Location**: Ahmedabad (Work from Office Only) **Experience Required**: 1+ Years **Key Responsibilities**: - Develop, implement, and manage performance marketing campaigns across various digital channels. - Optimize campaigns for maximum ROI, including Google Ads, Facebook Ads, and other paid media. - Monitor,...

  • Performance Marketer

    4 days ago

    Memnagar, Ahmedabad, Gujarat, India Promax Infosolutions Full time

    **Job Description: Performance Marketer for Meta Ads** Are you a data-driven digital marketer with a knack for building and executing high-performing Meta Ads campaigns? Do you thrive on optimizing advertising strategies to deliver maximum ROI? If yes, we’re looking for a Performance Marketer specializing in Meta Ads to join our dynamic team. This role...

  • Performance Marketing Executive

    16 hours ago

    Ahmedabad, Gujarat, India Merito Full time

    Our client is one of the strongest brands in the Bakery category, having a 25000 sq ft state-of-the-art centralized manufacturing facility with European equipment near Ahmedabad, Gujarat. The founding team consists of a ‘Master Baker’ from Le Cordon Bleu, Paris, one of the finest culinary institutes in the world and an IIM-A alumni with a McKinsey...

  • Performance Marketing Executive

    1 week ago

    Ahmedabad, Gujarat, India baby organo Full time

    **Role Summary** **Responsibilities** - Develop and execute performance marketing strategies to drive customer acquisition, lead generation, and revenue growth. - Plan, create, and optimize Google Ads campaigns, including search, display, and remarketing campaigns, to maximize ROI and achieve performance goals. - Conduct keyword research, ad copywriting,...