Digital Marketing

3 days ago

Navi Mumbai, Maharashtra, India DC Consultants Full time ₹ 5,00,000 - ₹ 15,00,000 per year


Job Description:

We have an opening for the position of Digital Marketing - Manager / Senior Executive for Reputed Company (Real Estate Industry-Builder) for the Vashi location.

Job description

We are seeking an individual with strong knowledge and passion for digital marketing to join our marketing team. He/She will implement and manage effective SEO & SEM activities for all brands of the company.

Responsibilities and Duties

  1. Knowledge of on-page SEO/SEM strategies
  • Planning & Execution of SEO & SEM strategies to improve organic traffic
  • Keyword and Competitor analysis
  • Link building tactics to improve rankings Organic Search Results.
  • Knowledge of SEO optimization techniques
  • Awareness of search engine guidelines so as to prevent a violation

  2. Knowledge of Off-page SEO strategies:
  • Guest, Blog, Classified Postings
  • Link Analysis and Link Building Techniques
  • Article Submissions
  • Social Bookmarking
  • Experience in one-way, two-way & three-way link exchange through mails, webmaster & submissions.
  • Should have a good database of webmasters for link exchange

  2. Knowledge of Social Media Marketing
  • Social media strategy to create meaningful customer engagement and brand awareness
  • Experience in promotions on Social media sites like Facebook, G+, Twitter, LinkedIn, etc.
  • Develop a suitable content strategy to engage customers and solicit a required response
  • Knowledge of social media optimization techniques research/segmentation/targeting etc

  2. Online Lead generation
  • Create an online strategy for lead generation
  • PPC/display/social media paid marketing
  • Email Marketing
  • Landing page creation and optimization

  2. Campaign management skills
  • Design and manage online & offline campaigns
  • Track, measure and analyze the performance of digital campaigns
  • Email campaign and customer journey experience

Desired profile:

  • Digital marketer with a minimum of 5 years of experience
  • Hands-on experience with tools like Zoho CRM & Excel (Pivot tables, Vlookup, multiple sheets integration).
  • Well-versed with Facebook Ads Manager, Ads reporting, Custom pixel integrations, Google ads manager, Google Analytics, Google ads conversions integration. LinkedIn ads manager & analytics integration.
  • Knowledge about custom emailers & statistical reporting.
  • Basic knowledge of HTML, PHP & CSS.
  • Should be able to create MIS reports
  • Additional knowledge of adobe photoshop & illustrator is preferred.
  • The candidate should be able to strategize & draft the campaign on Google, Facebook & LinkedIn Dashboards
  • The candidate should have Media Buying & Planning Knowledge.

Facebook Ads ManagerOff Page Seo, Google Analytics, Digital Campaigns, Digital Marketing, Email Marketing, SEM Online,  Lead Generation, Social Media Marketing, SEO, Social Media Optimization. 


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