Business Development Officer- Door To Door

5 days ago

Bangalore Rural Bengaluru, India Parag Milk Foods Full time ₹ 2,00,000 - ₹ 12,00,000 per year

Job Title: Business Development Officer

Locations:Bengaluru

About Us

Parag Milk Foods Ltd. stands tall as a leading entity in the FMCG sector since 1992. The

Company has become synonymous with quality and reliability. We offer internationally

acknowledged products across 31 countries under renowned brand names such as

Gowardhan, Go, Pride of Cows and Avvatar. We take pride in offering a wide array of dairy

products that cater to the varied tastes and preferences of consumers, ensuring satisfaction at

every sip and bite.

Strategic Planning: Develop and implement comprehensive marketing strategies aligned with the company's overall objectives

One of the key pillars of Parag Milk Foods' success lies in its unwavering focus on

and goals. Identify target markets, customer segments, and key performance indicators (KPIs) to measure the effectiveness of cultivating a vibrant workplace culture that fosters growth and prosperity for its employees.

marketing campaigns.

The average employee median tenure of Parag is about 11 years, thereby enabling company's

Brand Management: Manage and enhance the (company's brand image and reputation. Ensure brand consistency across all

dedication to nurturing talent and promoting a growth mind set.

marketing channels and communications.

Roles & Responsibilities:

Advertising and Promotion: Oversee advertising campaigns, both traditional and digital, to increase brand visibility and drive

Experience: 0-5 years

sales. Collaborate with advertising agencies and media partners to create impactful marketing e.

Public
• Generate leads from the References and Promotional Activities.

• Analyse and study current market trends

and analysis to identify market trends, competitive landscape, and customer preferences. Use insights to inform marketing

strategies and
• strategies into a daily, monthly, and annual sales target

• Coordinate with Depot and Senior Management

Product Marketing: Work closely with product development teams to ensure effective product launches & go-to-market

• Advising customers about the product, process, and delivery schedules, client servicing

strategies. Develop prad a high-performing marketing team. Provide guidance, mentorship, and professional development

• Customer Acquisition via BTL activity (Promotional Activities, Trade Shows, Exhibitions)

opportunities to team members. Foster a collaborative and results-driven culture within the marketing department.

• Customer Relationship Management & Complain Management

Budget Management: Develop and manage the marketing budget, ensuring optimal allocation of resources across various

• Innovative marketing ideas to be shared and implemented in assigned territory

marketing initiatives. Monitor expenses and ROI to maximize marketing effectiveness and efficiency.

• Deliver and introduce new methods of Collection and Sales

Reporting and
•AWnaelywtiocsu:ldEpsrtaebfelirsha apnedrsmononhiatovrinkgeyemxpaerkrieetnincgeminetDriicrsecatnSdapleersformance indicators. Provide regular reports and

analysis to senior leadership on marketing performance, ROI, and business impact.

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