Digital Analyst

2 days ago

Gurgaon, Haryana, India PivotRoots Full time ₹ 8,00,000 - ₹ 12,00,000 per year

Key Responsibilities-

  • Assistant Leadership & Mentorship: Act as a right-hand support to the Analytics Lead/Manager, assisting with daily team coordination, project prioritization, and ensuring the quality and efficiency of the team's deliverables. Provide mentorship and technical guidance to junior analysts.
  • End-to-End Analytics Implementation: Lead the implementation and hands-on management of comprehensive analytics solutions across web and app platforms, utilizing tools such as Google Analytics 4 (GA4), Firebase, Mixpanel, and Google Tag Manager (GTM).
  • Stakeholder Consultation & Presentation: Build and maintain strong relationships with internal and executive stakeholders. Support the lead in pitch creation and presenting complex analytics insights, proposals, and services with clarity and authority.
  • Cross-Functional Performance Optimization: Collaborate closely with paid media, social media, SEO, and technology teams to ensure proper tracking and leverage data insights to jointly optimize overall performance and achieve core business objectives.
  • Advanced Data-Driven Insights: Proactively provide actionable insights from in-depth analysis of user behavior data, including session recordings, heatmaps, funnels, and other relevant data sources, specifically focusing on improving UI/UX and optimizing user journeys.

Requirements-

  • 3-4 years of proven, hands-on experience as a Senior Digital Analytics Analyst, Analytics Lead, or a similar role.
  • Bachelor's degree in Engineering, Computer Science, Marketing, or a related quantitative field is preferred.
  • Expert-level proficiency in a wide array of analytics and data tools, including:
  • Web & App Analytics: Google Analytics 4 (GA4), Firebase, Mixpanel, Google Tag Manager (GTM).
  • Mobile Measurement Partners (MMPs): AppsFlyer, Adjust, Branch.
  • CRO Tools: VWO, Google Optimize, Hotjar, Microsoft Clarity.
  • Data ETL & Cloud Platforms: Google BigQuery, GCP, Supermetrics.
  • Reporting & Visualization: Looker Studio (formerly Google Data Studio).
  • Familiarity with CMPs (Consent Management Platforms) & privacy compliance tools, and CRMs (e.g., Hubspot, Salesforce).
  • Exceptional understanding of data-driven marketing principles and implementation methodologies.
  • Demonstrated ability to support a lead/manager by coordinating tasks, ensuring quality, and providing mentorship to junior team members.
  • Outstanding communication and presentation skills, with the ability to translate complex technical data into clear, strategic business narratives for executive-level audiences.
  • A proven track record of successfully managing multiple projects simultaneously and delivering high-quality results under tight deadlines.

Job Types: Full-time, Permanent

Pay: ₹800, ₹1,200,000.00 per year

Benefits:

  • Health insurance
  • Life insurance
  • Paid sick time
  • Provident Fund

Work Location: In person

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