Senior Area Sales Manager

2 days ago


Noida, Uttar Pradesh, India Indkal Technologies Pvt Ltd Full time ₹ 1,20,000 - ₹ 2,40,000 per year

Company OverviewIndkal Technologies is a fast-growing Indian consumer electronics and home appliances company, founded in 2020 and headquartered in Bengaluru. The company operates under global trademark licensing agreements for brands such as Acer and Black & Decker, and has also introduced its in-house brand Wobble. With a strong emphasis on 'Make in India', the company manufactures over 70% of its product range locally and aims for 90% localization by end of 2024.

Indkal's diverse product portfolio includes Smart TVs, Air Conditioners, Washing Machines, Smartphones (launching 2025), and TWS Audio Products. Indkal is currently present in 12,000+ retail stores across India and is on a path of aggressive growth, aiming to become one of the leading players in the Indian consumer electronics space. Key ResponsibilitiesDrive regional sales strategy and execution for assigned territories in alignment with company goals.

Manage and grow business through distributors, retailers, and modern trade partners. Achieve and exceed monthly, quarterly, and annual sales targets across all product categories. Monitor and analyze market trends, competition, and consumer preferences to develop proactive strategies.

Lead a team of Area Sales Executives and Territory Managers – setting targets, tracking performance, and providing coaching. Ensure efficient execution of product launches, promotional activities, and trade marketing initiatives.

Maintain optimal stock levels, sales forecasting, and timely collections across channels. Build and maintain long-term relationships with trade partners to ensure customer satisfaction and loyalty. Provide timely reports and feedback to management on sales performance and market dynamics.

RequirementsBachelor's degree in business administration, Marketing, or a related field (MBA preferred).6–10 years of progressive experience in sales management within the consumer electronics or home appliances industry. Strong knowledge of distribution and retail networks, particularly in the electronics/appliance sector. Proven experience in managing sales teams and achieving business targets.

Excellent leadership, communication, and negotiation skills. Willingness to travel extensively across assigned regions.


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