Marketing Head
2 days ago
Job Title: Marketing Head
Location: Thane
Work Timings: 9:00 AM 6:00 PM (Monday to Saturday)
We are seeking a dynamic and strategic Marketing Head to lead the marketing and branding initiatives of a International School. The role will focus on increasing school visibility, driving admissions, and strengthening the schools brand presence across digital and offline platforms.
Key Responsibilities
* Develop and execute the overall marketing strategy aligned with the schools goals.
* Lead brand-building initiatives, digital campaigns, and offline promotions to attract student admissions.
* Manage social media presence, website content, and online reputation.
* Plan and execute school events, seminars, exhibitions, and community outreach programs.
* Collaborate with the admissions and academic teams to support enrollment targets.
* Conduct market research and competitor analysis to identify trends and opportunities.
* Build and maintain relationships with media, PR agencies, and external stakeholders.
* Oversee marketing budgets, vendor management, and ensure ROI on campaigns.
* Monitor KPIs and prepare reports for the leadership team.
Desired Profile* Graduate / Postgraduate in Marketing, Business, or related fields (MBA in Marketing preferred).
* 812 years of experience in marketing, preferably in education, hospitality, or service industries.
* Proven track record of developing and executing successful marketing campaigns.
* Strong leadership and team management skills.
* Excellent communication, presentation, and negotiation abilities.
* Proficiency in digital marketing tools, analytics, and social media platforms.
If interested please connect at WP/Mobile
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