F & V Category Manager
4 days ago
Job Overview:
We are seeking a detail-oriented and experienced F&V Manager to oversee daily operations, Sales, procurement, and category growth for our Fruits & Vegetables division.
Key Responsibilities :
● Handle day-to-day purchase and procurement of Fruits & Vegetables.
● Identify, negotiate, and manage relationships with farmers and local vendors.
● Maintain consistent product quality and ensure timely procurement based on demand and seasonality.
● Manage inventory levels and ensure proper stock rotation to minimize wastage.
● Supervise storage, cold-chain logistics, and freshness standards.
● Prepare and verify GRNs (Goods Receipt Notes) regularly.
● Monitor SKU performance and optimize product mix based on profitability.
● Work on Google Sheets, POS Billing Systems, and ERP platforms for data entry and reporting.
● Prepare category-wise P&L statements and analyze margins and sales trends.
● Minimize wastage, pilferage, and handling losses. Ensure hygiene and presentation standards align with
KIWI's brand value.
● Train and manage staff for produce handling and display.
● Coordinate with central management and regional sales & operations teams.
● Conduct city-wise supplier visits, audits, and category reviews.
● Should perform early morning mandi visits, flexible with timings with rotational shifts.
Qualification & Requirements :
● B.Sc or M.Sc in Horticulture or any related field.
● 3–7 years of experience in Fruits & Vegetables category management (retail or modern trade).
● Strong knowledge of procurement, quality control, and vendor management.
● Proficiency in Google Sheets, ERP, POS Billing, and GRN processes.
● Analytical, detail-oriented, and data-driven mindset.
● Excellent communication, negotiation, and leadership skills.
● Willingness to travel up to 50% of the time across different cities (Delhi NCR, Dehradun & Tricity )
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