Field marketing Executive

8 hours ago

Thrissur, Kerala, India b9f752b0-9a3e-43ab-8591-b5be5ffb2f58 Full time ₹ 2,40,000 per year

Field Marketing Executive – Job DescriptionRole Overview

A Field Marketing Executive is responsible for executing marketing activities outside the office, promoting the company's products/services, generating leads, and supporting brand visibility through field operations. The role includes visiting target locations, coordinating events, and building relationships with potential customers.

Key Responsibilities

  • Visit colleges, institutions, companies, and relevant locations to promote the organization's offerings.
  • Conduct field campaigns, seminars, workshops, and promotional events.
  • Generate qualified leads through field visits, networking, and outreach activities.
  • Build and maintain strong relationships with students, decision-makers, and key stakeholders.
  • Distribute marketing materials (brochures, flyers, posters) at targeted locations.
  • Collect and report market data, competitor activities, and feedback to the marketing team.
  • Support branding activities to increase visibility in the assigned territory.
  • Coordinate with the admission/sales team for lead conversions.
  • Maintain daily visit reports and update lead information in CRM/MIS systems.
  • Achieve monthly lead generation and outreach targets assigned by the management.

Skills & Qualifications

  • Bachelor's degree in any discipline (Marketing preferred).
  • 0 - 2 years of experience in field marketing, sales, or promotional activities.
  • Good communication, persuasion, and presentation skills.
  • Willingness to travel extensively.
  • Ability to work independently and meet targets.

Job Types: Full-time, Fresher, Internship, Contractual / Temporary

Pay: ₹15, ₹20,000.00 per month

Benefits:

  • Cell phone reimbursement
  • Internet reimbursement
  • Leave encashment

Work Location: In person

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