Category Head AMC

6 days ago


Mumbai, Maharashtra, India Eureka Forbes Ltd Full time

Eureka Forbes is looking to hire a strategic, analytical, and results-driven Category Head – AMC Sales to own and drive the growth of our Annual Maintenance Contract (AMC) business. This role will be responsible for leading end-to-end category planning, sales performance management, pricing, customer lifecycle campaigns, ensuring revenue growth and customer retention.

Key Responsibilities:

  • Revenue:
    Manage the AMC category Revenue across channels.
  • Sales Strategy & Planning:
    Develop and execute AMC sales strategies (renewals + new sales) across channels – D2C and partner-driven.
  • Pricing & Packaging:
    Define pricing strategies, create bundled offerings, and design promotions to drive conversions and upsell.
  • Consumer Insights:
    Leverage data and customer feedback to identify barriers, unmet needs, and opportunities for growth within the AMC lifecycle.
  • Campaign Management:
    Design and execute targeted marketing & sales campaigns to drive AMC conversions, renewals, and upgrades.
  • Channel Management:
    Work closely with internal sales teams, service partners, call centers, and digital marketing to ensure consistent messaging and delivery.
  • Performance Monitoring:
    Set and track KPIs, generate regular MIS reports, and drive course corrections as needed.
  • Cross-Functional Collaboration:
    Liaise with Service Ops, Product, CRM, Digital, and Finance teams to deliver seamless execution and customer experience.
  • Technology Enablement:
    Partner with product and tech teams to automate and digitize AMC journeys (sales and renewals).

Qualifications & Experience:

  • MBA from a Tier-1 institute
  • Prior experience in category management/revenue-facing/consulting roles
  • 7-8 years of experience in category management/revenue-facing/consulting roles
  • Strong commercial acumen and customer-first thinking
  • Excellent analytical skills with comfort in working with large datasets and dashboards
  • Ability to thrive in a fast-paced, execution-driven environment
  • Strong stakeholder management and communication skills

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