Digital Marketing Strategist
2 days ago
Job Title
: Digital Marketing Strategist
Experience Required:
5+ Years
Location:
Sector-66, Mohali
Employment Type:
Full-Time
About the Role:
We are seeking a highly skilled and results-driven
Digital Marketing Strategist
to lead and execute innovative marketing campaigns across global markets. The ideal candidate will have a proven track record of developing and implementing successful digital strategies, excellent communication skills, and experience in managing international client relationships.
Key Responsibilities:
- Develop and execute comprehensive digital marketing strategies across SEO, SEM, social media, email marketing, content marketing, and paid advertising.
Collaborate with international clients to understand their business goals and tailor strategies accordingly.
Analyze campaign performance using tools like Google Analytics, SEMrush, and HubSpot, and provide actionable insights.
Manage and optimize PPC campaigns across platforms such as Google Ads, LinkedIn, and Meta.
Lead content strategy and oversee creation of engaging content for blogs, social media, and websites.
Stay updated with the latest digital marketing trends, tools, and best practices.
Coordinate with cross-functional teams including design, development, and sales to ensure campaign alignment.
Prepare and present performance reports and strategic recommendations to clients and internal stakeholders.
Required Skills & Qualifications:
- Minimum 5 years of experience in digital marketing strategy and execution.
Strong verbal and written communication skills, especially in client-facing roles.
Proven experience in handling international clients and understanding cross-cultural communication nuances.
Proficiency in digital marketing tools and platforms (Google Ads, Meta Business Suite, HubSpot, Mailchimp, etc.).
Strong analytical skills and experience with data-driven decision-making.
Ability to manage multiple projects and meet deadlines in a fast-paced environment.
Bachelor's degree in Marketing, Communications, Business, or a related field (Master's preferred).
Preferred Qualifications:
- Certifications in Google Ads, HubSpot, or Meta Blueprint.
Experience with marketing automation and CRM platforms.
Familiarity with international market trends and localization strategies.
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