
Social Media Strategist/Manager
24 hours ago
Job Title: Social Media Strategist
Location: Mohali, Punjab
Working Days: Monday – Friday
Job Type: Full-Time
About the Role
Webguruz Technologies Pvt. Ltd. is seeking a creative and data-driven Social Media Strategist with 3+ years of experience in planning, executing, and optimizing social media campaigns. The ideal candidate will have hands-on expertise across major platforms, a strong understanding of digital trends, and the ability to design strategies that enhance brand visibility, engagement, and conversions.
Key Responsibilities
Strategy & Planning
- Develop and implement comprehensive social media strategies aligned with business objectives.
- Research target audience, market trends, and competitor activities to create impactful campaigns.
- Define KPIs and performance metrics for social media activities.
Content & Campaign Management
- Work with creative and content teams to produce engaging posts, reels, stories, and campaigns
- Plan and manage paid ad campaigns on platforms like Facebook, Instagram, LinkedIn, Twitter, and YouTube.
- Ensure consistent brand messaging and tone across all channels.
Community Engagement
- Monitor, respond, and engage with the online community to build strong relationships.
- Manage brand reputation and handle queries/feedback professionally.
Analytics & Reporting
- Track, measure, and analyze campaign performance using tools like Meta Business Suite, LinkedIn Analytics, Google Analytics, etc.
- Prepare weekly/monthly reports with actionable insights to optimize future campaigns.
Leadership & Collaboration
- Guide and mentor junior team members
- Collaborate with design, SEO, and marketing teams for integrated campaigns.
Requirements
- 3+ years of proven experience as a Social Media Strategist, Social Media Manager, or similar role.
- Strong knowledge of all major social media platforms (Facebook, Instagram, LinkedIn, Twitter, YouTube, etc.).
- Experience with paid advertising, influencer collaborations, and content marketing
- Proficiency in social media management tools (Hoot suite, Buffer, Sprout Social, etc.).
- Strong creative thinking, copy writing, and storytelling skills.
- Excellent analytical, communication, and organisational abilities.
- Ability to manage multiple projects and meet deadlines in a fast-paced environment.
What We Offer
- 5-day working culture.
- Opportunity to work on global brand campaigns.
- A creative, collaborative, and growth-oriented environment.
Job Type: Full-time Work Location: In-person
Job Types: Full-time, Permanent
Pay: ₹30, ₹80,000.00 per month
Work Location: In person
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