Performance Marketer

2 days ago

Noida, Uttar Pradesh, India NextZen Digital Full time US$ 90,000 - US$ 1,20,000 per year

We're hiring a data-driven
Performance Marketer
to lead and optimize paid advertising campaigns across diverse platforms, with a primary focus on driving sales growth.

The ideal candidate should have proven expertise in
Google Ads, Meta Ads, Amazon PPC,
along with hands-on experience in
B2B lead generation and scaling D2C brand sales
. This role is vital for boosting customer acquisition, maximizing ROAS (Return on Ad Spend), and accelerating revenue growth.

Key Responsibilities

1. Paid Advertising & Revenue Growth

  • Plan, execute, and refine Google Ads (Search, Display, Shopping) and Meta Ads (Facebook & Instagram) to maximize conversions.
  • Manage Amazon PPC (Sponsored Products, Brands, Display) and Flipkart Ads to increase product visibility and sales.
  • Continuously test (A/B), segment audiences, and optimize bids for better performance.
  • Monitor budgets, scale high-ROI campaigns, and ensure cost-effective advertising.

2. Marketplace Advertising Strategy

  • Drive high-impact visibility and sales on Amazon & Flipkart via strategic ad execution.
  • Optimize product listings with intent-based keywords, persuasive creatives, and competitive pricing.
  • Analyze competitors and platform trends to maintain a strategic advantage.

3. B2B Lead Generation

  • Launch targeted lead generation campaigns on LinkedIn, Google Search, and Meta Ads.
  • Work closely with the sales team to ensure lead quality aligns with funnel goals.
  • Implement retargeting and nurture sequences to maximize lead conversion.

4. D2C Sales Acceleration

  • Develop performance funnels that guide users from awareness to purchase.
  • Boost customer retention and lifetime value (CLV) via email/SMS marketing and influencer partnerships.
  • Use tools like Google Analytics and Meta Ads Manager to track KPIs and optimize campaigns.

Skills & Qualifications

  • 1–3 years of experience in performance marketing with a sales-first mindset.
  • Proficient in Google Ads, Meta Ads, Amazon PPC, and Flipkart Ads.
  • Solid grasp of B2B lead generation and D2C growth strategies.
  • Skilled in analytics and automation tools (Google Analytics, Facebook Pixel, UTM tracking).
  • CRM/email marketing experience (HubSpot, Salesforce) is an advantage.
  • Results-oriented with strong analytical skills and a track record of boosting ROAS.

Why Join Us?

  • Be a part of a rapidly growing brand and directly impact top-line revenue.
  • Enjoy a performance-driven, flexible work culture.
  • Competitive salary with performance-based incentives.

Apply Now

If you're a performance marketer who thrives on measurable results and smart advertising strategies — we want to hear from you

Send your CV to:
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