Pre-Sales and Marketing Specialist
2 weeks ago
Drive B2B lead generation and opportunity qualification through handson digital marketing and consultative presales, across LinkedIn, SEO/SEM, social Media.
Key responsibilities
- Demand generation: Plan and execute SMM for LinkedIn/Facebook, record shortform content, run email nurtures, and support SEM with UTMs and weekly optimizations.
- SEO and content: Keyword research, onpage SEO, publish 24 intentled blogs/week, and repurpose into carousels/shorts.
- Market mapping: Build target lists via LinkedIn and Google, identify EV portals/magazines for placements/backlinks, and manage IndiaMART listings and inquiry SLAs.
- Presales: Run discovery/qualification, prepare tailored decks, brochures, case studies, and support proposals/demos.
- Events: Represent Techies Infotech at shows and client presentations; log leads and followups within 24 hours.
- Analytics: Own weekly funnel dashboards (impressions MQLs/SQLs meetings) and optimize by channel and campaign.
Requirements
- Masters in Business/Marketing/Engineering (or equivalent).
- 12 years in B2B marketing or presales; Automotive/Design experience preferred.
- Strong English communication, presentation, and technical storytelling.
- Familiar with CRM (Zoho/Salesforce/HubSpot), Office/Slides; basics of GA4/Search Console and Meta/LinkedIn Ads.
- Comfortable oncamera for short recordings; willing to travel locally.
Nice to have
- Canva/Adobe basics, Ahrefs/Semrush, Mailchimp/SendGrid/HubSpot; experience with IndiaMART and EV/automotive ecosystem.
Benefits
- Join a creative team driving EV transformation.
- Collaborative, learningfocused culture with real ownership.
- Influence both presales and marketing strategy.
- Fast growth pathway in an agile, global environment.
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