Creative Head

Position: Creative Head – Social Media Location: Indore (Hybrid: Office + Remote as required) Employment Type: Full-Time Salary Range: ₹25,000 – ₹30,000 (Based on experience and performance) Experience Required: 2–3 years in creative leadership, social media strategy, or a similar role

About S&J Advertising

At S&J Advertising, we build bold, innovative, and performance-driven campaigns that help brands stand out. Creativity is at the heart of what we do. We are seeking a Creative Head (Social Media) who will lead the creative vision, direct our team of designers, copywriters, and editors, and ensure exceptional execution of client campaigns. This is a leadership position requiring strong creative instincts, people management skills, and client-facing communication.

1. Creative Strategy & Vision

• Develop and implement innovative social media strategies for multiple clients.
• Convert client briefs into engaging creative campaigns that align with brand goals.
• Monitor digital trends, competitor strategies, and platform updates to keep campaigns relevant.
• Maintain a balance of creativity + performance, ensuring campaigns look great and deliver results.

2. Team Leadership & SMM Supervision

• Lead a team of designers, video editors, copywriters, and social media managers (SMMs).
• Assign tasks, monitor deadlines, and ensure execution quality across teams.
• Review SMM content calendars, captions, and campaign planning to ensure brand alignment.
• Step in as a mini SMM manager when required—overseeing account health, engagement strategies, and campaign consistency.
• Mentor junior SMMs, help them improve communication with clients, and guide them on campaign execution.
• Conduct weekly team review sessions to analyze what's working and what needs improvement.

3. Quality Check & Approval Authority

• Review all creative content (posts, reels, ad creatives, captions, campaigns) before submission.
• Ensure zero errors on client-facing materials.
• Maintain tone, branding, and aesthetics across all client accounts.
• Implement SOPs for error-free work and track accountability within the team.

4. Creative Copywriting & Campaign Content

• Write or refine captions, ad copy, and campaign hooks.
• Develop storytelling formats for campaigns, reels, and ad creatives.
• Ensure copy and visuals work hand-in-hand for maximum impact.
• Suggest campaign hashtags, trends, and hooks that improve engagement and virality.

5. Client Communication & Strategy

• Be the face of creative discussions with clients.
• Present creative strategies, explain campaign choices, and get approvals.
• Handle escalations regarding content quality or delays.
• Build long-term trust with clients by consistently delivering quality and proactively

Skills & Requirements

• Bachelor's/Master's degree in Marketing, Advertising, Communication, or related field.
• 2–3 years of hands-on experience in social media strategy and creative direction.
• Strong portfolio showcasing social media campaigns, branding, and content execution.
• Proven team leadership experience—must have managed designers/editors/copywriters.
• Excellent creative writing and storytelling skills.
• Proficiency in Canva, Adobe Creative Suite, and social media tools (Meta Business Suite, Buffer, etc.).
• Strong presentation skills—ability to pitch and defend creative ideas confidently.
• Ability to thrive under deadlines, multitask, and manage high-pressure situations.

Performance Expectations (KPIs)

• Timely Delivery: 100% of creative tasks delivered as per deadlines.
• Quality Output: Minimum errors and revisions required from client side.
• Innovation & Creativity: At least 1 fresh, trend-based campaign idea suggested per client each month.
• Team Growth: Junior team members show consistent improvement under guidance.
• Client Satisfaction: Positive feedback and smooth communication from clients.

What We Offer

• Leadership role in a fast-growing creative agency.
• Direct influence on creative direction for multiple premium clients.
• Opportunity to experiment, innovate, and build award-worthy campaigns.
• A collaborative culture where ideas are valued and implemented.
• Performance-linked incentives for exceeding expectations.

Job Types: Full-time, Permanent

Pay: ₹25, ₹30,000.00 per month

Work Location: In person