Campaign Manager, Demand Generation

4 days ago

Bengaluru, Karnataka, India IntouchCX Full time ₹ 6,00,000 - ₹ 18,00,000 per year

About the Job

IntouchCXs Global Marketing Department is looking for a strategic, positioning-led, and storytelling-focused Campaign Manager, Demand Generation who thrives in a high-growth, fast-paced B2B environment. Sounds like you? Read on

Youll be part of the Demand Generation team, leading content strategy and execution to support awareness, engagement, and conversion. Your core focus will be refining positioning and creating content that resonates with enterprise buyers across the BPO and CX space, primarily targeting North American audiences.

Youll work closely with Campaign Managers, Brand & Comms, Sales, and BDR teams to develop high-performing, persona-driven content that supports the entire customer journey, from first click to closed deal.

In this role, you will report to the Senior Manager, Demand Generation, and help shape how we tell our story globally.

As Campaign Manager, Demand Generation, You Will

  • Develop and lead content strategies that align with campaign objectives, industry trends, and buyer needs across the BPO and CX ecosystem.
  • Create positioning frameworks that highlight differentiators and support sales conversations.
  • Deliver content across formats, landing pages, blogs, case studies, thought leadership, whitepapers, emails, and sales enablement materials.
  • Collaborate with Brand & Comms and Campaign Managers to ensure content aligns with voice, tone, and messaging consistency.
  • Optimize content across paid channels (Google Ads, Demandbase, LinkedIn, Meta, StackAdapt, Spotify).
  • Partner with Sales and BDRs to craft content that speaks directly to buyer pain points and supports deal acceleration.
  • Build and manage editorial calendars to support multi-channel campaigns and outbound initiatives.
  • Work with creative teams to translate strategy into compelling visuals and copy.
  • Review and edit content for clarity, consistency, and accuracy.
  • Analyze content performance and provide insights to improve conversion and engagement.

As Campaign Manager, Demand Generation, You Need

  • BA/BS in marketing, communications, journalism, or a related field.
  • 5+ years of B2B content marketing experience, with a strong focus on positioning and messaging.
  • Prior experience working with BPO or CX-focused organizations strongly preferred.
  • Proven success in developing high-performing content for enterprise audiences in North America.
  • Exceptional writing and editing skills across long-form and short-form formats.
  • Experience working cross-functionally in fast-paced, agile teams.
  • Familiarity with tools like HubSpot, Demandbase, Salesforce, Google Ads, and LinkedIn Campaign Manager.
  • Background in strategizing content for lead nurturing, retargeting, and outbound campaigns.
  • Strong attention to detail and an ownership mindset.
  • Comfortable working remotely with globally distributed teams.
  • Experience content strategy planning for different buyer personas (e.g., CXOs, Ops leaders, Procurement heads) in industries like digital commerce, healthtech, or fintech.
  • Knowledge of SEO best practices and keyword-driven content strategy.
  • Familiarity with ABM-aligned content planning and sales enablement frameworks.

  • Demand Generation Specialist

    4 days ago

    Bengaluru, Karnataka, India AEREO Full time ₹ 9,00,000 - ₹ 12,00,000 per year

    OverviewWe are seeking a data-driven and growth-oriented candidate(3-7yrs work exp)to execute Aereo's demand generation function across both , outbound and inbound channels. This role will be responsible for implementing the demand generation action plans, driving pipeline growth and campaigns.Responsibilities Execute the end-to-end demand generation plans...

  • SEO Manager, Demand Generation

    5 days ago

    Bengaluru, Karnataka, India IntouchCX Full time ₹ 6,00,000 - ₹ 18,00,000 per year

    About the JobIntouchCXs Global Marketing Department is looking for a talented, hands-on, data-driven SEO Manager to lead our organic growth engine. If you thrive in a fast-paced, agile environment and love driving measurable results, keep readingYoull be working in the Demand Generation team and will lead our organic search strategy across campaigns, landing...

  • Head of Demand Generation

    3 weeks ago

    Bengaluru, Karnataka, India, Karnataka Quantzig Full time

    About the Role:We are looking for an experienced and strategic Head of Sales Demand Generation to lead the development and execution of demand generation initiatives that directly fuel the sales pipeline and accelerate revenue growth. This role partners closely with sales leadership and marketing teams to align demand efforts with sales targets, optimize...

  • Demand Generation Executive

    2 weeks ago

    Bengaluru, Karnataka, India Talentboon Consulting Full time ₹ 9,00,000 - ₹ 12,00,000 per year

    Role & responsibilities• 3+ years of hands-on experience in a dedicated paid marketing or demandgeneration role, specifically within an agency environment.• Demonstrable experience managing successful paid campaigns specifically forUS clients or within the US market is essential.• Proven ability to independently manage client campaigns and drive...

  • Sales Manager

    2 weeks ago

    Bengaluru, Karnataka, India MINS(Lead Generation Partner) Full time ₹ 5,00,000 - ₹ 25,00,000 per year

    Manager, Demand Generation (PC Program)Location:Kalyan Nagar, BangaloreDepartment:Marketing & Demand GenerationReports To:Director – Business DevelopmentAbout MINS GlobalMINS Global is a trusted partner for global enterprises indemand generation, lead qualification, and customer engagement services. With a strong presence acrossAsia-Pacific, North America,...

  • Demand Generation Associate

    2 weeks ago

    Bengaluru, Karnataka, India Clappia ⢸ No-Code Platform Full time ₹ 9,00,000 - ₹ 12,00,000 per year

    About ClappiaClappia is a No-Code platform that helps businesses build custom apps without writing code. We enable non-developers to digitize workflows quickly, making organizations more efficient and agile.Role OverviewWe are looking for a Demand Generation Associate who will focus on building and managing a steady pipeline of qualified prospects for our...

  • Marketing Manager – Inbound Demand Generation

    3 days ago

    Bengaluru, Karnataka, India Hyrmus Full time ₹ 20,00,000 - ₹ 30,00,000 per year

    Marketing Manager (Inbound Demand Generation)Location: Onsite – Bengaluru | Work Type: Full-TimeCompensation: ₹20–30 LPA + ESOPs (Annual Bonus + Stock Options)Reports To: Founder / CEOTimezone: US Overlap (3 PM – 12 AM IST)Target Market: United States (Pre-Seed to Series A startups)About the CompanyA VC-funded (Seed–Series A) Accounting &...

  • Campaign Manager

    4 days ago

    Bengaluru, Karnataka, India TE Connectivity Full time ₹ 6,00,000 - ₹ 18,00,000 per year

    The Campaign Manager will be a key contributor to the DDN Customer Marketing Team, supporting campaign excellence across planning, execution, and performance management. This role will partner closely with campaign owners in integrated and product marketing to manage campaign operations, drive team alignment, and coordinate cross-functional efforts. By...

  • Demand Generation Specialist

    5 days ago

    Bengaluru, Karnataka, India Branch Metrics Full time ₹ 80,00,000 - ₹ 2,00,00,000 per year

    At Branch, we're transforming how brands and users interact across digital platforms. Our mobile marketing and deep linking solutions are trusted to deliver seamless experiences that increase ROI, decrease wasted spend, and eliminate siloed attribution. Our Branch team consists of smart, humble, and collaborative people who value ownership over all....

  • Demand Generation Specialist

    3 days ago

    Bengaluru, Karnataka, India Branch Full time ₹ 9,00,000 - ₹ 12,00,000 per year

    At Branch, we're transforming how brands and users interact across digital platforms. Our mobile marketing and deep linking solutions are trusted to deliver seamless experiences that increase ROI, decrease wasted spend, and eliminate siloed attribution. Our Branch team consists of smart, humble, and collaborative people who value ownership over all....